LOCATION STRATEGIES OF BANKING BRANCHES IN THE CZECH REPUBLIC

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F61989100%3A27510%2F17%3A10236561" target="_blank" >RIV/61989100:27510/17:10236561 - isvavai.cz</a>

Výsledek na webu

<a href="http://www.ufu.utb.cz/konference/sbornik2017.pdf" target="_blank" >http://www.ufu.utb.cz/konference/sbornik2017.pdf</a>

DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

LOCATION STRATEGIES OF BANKING BRANCHES IN THE CZECH REPUBLIC

Popis výsledku v původním jazyce

Organizational-geographical perspective is only seldom debated within banking studies. Internal banking hierarchies tend to follow existing settlement systems. Insufficient attention is devoted to the location decision-making of both banking headquarters and affiliates. The latter is the subject of our article. The main objective of the paper is to analyze and assess location factors staying behind the collocation of the first-tier banking affiliates in the Czech Republic. Collocation of banking branches in the country is shaped by numerous relevant location factors and just their hierarchy and importance are discussed thoroughly. Our research revealed that infrastructure, enterprise clientele and geographical location are treated as the most important factors affecting the location of banking branches. On the other hand, sport and cultural facilities occupy the bottom of the hierarchy of examined location factors.

Název v anglickém jazyce

LOCATION STRATEGIES OF BANKING BRANCHES IN THE CZECH REPUBLIC

Popis výsledku anglicky

Organizational-geographical perspective is only seldom debated within banking studies. Internal banking hierarchies tend to follow existing settlement systems. Insufficient attention is devoted to the location decision-making of both banking headquarters and affiliates. The latter is the subject of our article. The main objective of the paper is to analyze and assess location factors staying behind the collocation of the first-tier banking affiliates in the Czech Republic. Collocation of banking branches in the country is shaped by numerous relevant location factors and just their hierarchy and importance are discussed thoroughly. Our research revealed that infrastructure, enterprise clientele and geographical location are treated as the most important factors affecting the location of banking branches. On the other hand, sport and cultural facilities occupy the bottom of the hierarchy of examined location factors.

Druh

D - Stať ve sborníku

CEP obor

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OECD FORD obor

50204 - Business and management

Projekt

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Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2017

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Finance and performance of firms in science, education and practice : proceedings of the 8th international scientific conference : April 26-27, 2017, Zlín, Czech Republic

ISBN

978-80-7454-653-2

ISSN

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e-ISSN

neuvedeno

Počet stran výsledku

8

Strana od-do

1040-1047

Název nakladatele

Tomas Bata University in Zlín

Místo vydání

Zlín

Místo konání akce

Zlín

Datum konání akce

26. 4. 2017

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

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