The Impact of Motivation on Farmers Decision Making on Technology Adoption with reference to Sri Lanka and the Czech Republic

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F70883521%3A28120%2F10%3A43865567" target="_blank" >RIV/70883521:28120/10:43865567 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

The Impact of Motivation on Farmers Decision Making on Technology Adoption with reference to Sri Lanka and the Czech Republic

Popis výsledku v původním jazyce

Technology adoption by farmers is an important factor in agricultural development in both developing and developed countries that has not been achieved over the past years. Therefore, adoption studies are important to identify beliefs and motives that affect decision making. Motivation is the stimuli/drive that influences farmers' behavior in technology adoption. Self Determination Theory is used to identify different types of motivation. Theory of Planned Behavior provides a structure to identify farmers' behavioral intention with respect to attitudes, subjective norms and perceived behavioral control. The main problem of the study was "why do farmers behave differently in technology adoption decisions? A questionnaire survey was conducted to collectdata in the both countries. All questions were raised on five points Likert scale. Data analysis was done mainly from regression analysis using SPSS. According to the findings, it can be concluded that attitude is the main contributor to

Název v anglickém jazyce

The Impact of Motivation on Farmers Decision Making on Technology Adoption with reference to Sri Lanka and the Czech Republic

Popis výsledku anglicky

Technology adoption by farmers is an important factor in agricultural development in both developing and developed countries that has not been achieved over the past years. Therefore, adoption studies are important to identify beliefs and motives that affect decision making. Motivation is the stimuli/drive that influences farmers' behavior in technology adoption. Self Determination Theory is used to identify different types of motivation. Theory of Planned Behavior provides a structure to identify farmers' behavioral intention with respect to attitudes, subjective norms and perceived behavioral control. The main problem of the study was "why do farmers behave differently in technology adoption decisions? A questionnaire survey was conducted to collectdata in the both countries. All questions were raised on five points Likert scale. Data analysis was done mainly from regression analysis using SPSS. According to the findings, it can be concluded that attitude is the main contributor to

Druh

D - Stať ve sborníku

CEP obor

AE - Řízení, správa a administrativa

OECD FORD obor

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Projekt

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Návaznosti

V - Vyzkumna aktivita podporovana z jinych verejnych zdroju

Rok uplatnění

2010

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Knowledge Management and Innovation: A Business Competitive Edge Perspective

ISBN

978-0-9821489-4-5

ISSN

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e-ISSN

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Počet stran výsledku

12

Strana od-do

790-801

Název nakladatele

International Business Information Management Association

Místo vydání

Bonn

Místo konání akce

Káhira

Datum konání akce

6. 11. 2010

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

000292277200083