The sharing economy and the antecedents of resource sharing intentions: Evidence from a developing country

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F70883521%3A28120%2F21%3A63532598" target="_blank" >RIV/70883521:28120/21:63532598 - isvavai.cz</a>

Výsledek na webu

<a href="https://www.tandfonline.com/doi/full/10.1080/23311975.2021.1997245" target="_blank" >https://www.tandfonline.com/doi/full/10.1080/23311975.2021.1997245</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.1080/23311975.2021.1997245" target="_blank" >10.1080/23311975.2021.1997245</a>

Jazyk výsledku

angličtina

Název v původním jazyce

The sharing economy and the antecedents of resource sharing intentions: Evidence from a developing country

Popis výsledku v původním jazyce

As the sharing economy continues to diffuse in the global sphere, this paper seeks to understand the relevant behavioral antecedents for individuals to supply resources in technology-enabled platforms, especially in environments where resource scarcity subsists and the cultural landscape varies. Explicitly, we examine the impact of a set of belief factors and the individual-level collectivistic orientation on the core constructs of the Theory of Planned Behavior. A web-based survey was carried out in the Philippines, and a total of 365 valid responses were analyzed using partial least squares structural equation modeling. Results show that attitude and perceived behavioral control strongly drive the consumers’ intention to share resources in the sharing economy. Attitude is markedly preceded by altruistic and social tenets traditionally attached to sharing practices, while perceived behavioral control is endorsed by perceived trust and ease of use. Also, this work recognizes the attributions of culture to behavior as evidenced by the significant positive effect of collectivism towards the subjective norm. However, the potency of subjective norms on behavioral intention is argued. The study findings offer relevant insights to existing and prospective sharing economy platform providers in fostering peer-provider participation in the less developed world.

Název v anglickém jazyce

The sharing economy and the antecedents of resource sharing intentions: Evidence from a developing country

Popis výsledku anglicky

As the sharing economy continues to diffuse in the global sphere, this paper seeks to understand the relevant behavioral antecedents for individuals to supply resources in technology-enabled platforms, especially in environments where resource scarcity subsists and the cultural landscape varies. Explicitly, we examine the impact of a set of belief factors and the individual-level collectivistic orientation on the core constructs of the Theory of Planned Behavior. A web-based survey was carried out in the Philippines, and a total of 365 valid responses were analyzed using partial least squares structural equation modeling. Results show that attitude and perceived behavioral control strongly drive the consumers’ intention to share resources in the sharing economy. Attitude is markedly preceded by altruistic and social tenets traditionally attached to sharing practices, while perceived behavioral control is endorsed by perceived trust and ease of use. Also, this work recognizes the attributions of culture to behavior as evidenced by the significant positive effect of collectivism towards the subjective norm. However, the potency of subjective norms on behavioral intention is argued. The study findings offer relevant insights to existing and prospective sharing economy platform providers in fostering peer-provider participation in the less developed world.

Druh

J_SC - Článek v periodiku v databázi SCOPUS

CEP obor

—

OECD FORD obor

50204 - Business and management

Projekt

—

Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2021

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

Cogent Business and Management

ISSN

2331-1975

e-ISSN

—

Svazek periodika

8

Číslo periodika v rámci svazku

1

Stát vydavatele periodika

GB - Spojené království Velké Británie a Severního Irska

Počet stran výsledku

25

Strana od-do

1-25

Kód UT WoS článku

—

EID výsledku v databázi Scopus

2-s2.0-85118898890