Filtry
Role of city marketing in the development of European medium-sized cities
The structure of the city is inseparable part of their strategic brand development and increase the marketability of both the local as well as on a global scale. The structure of the city is inseparable part of the...
AE - Řízení, správa a administrativa
- 2012 •
- O
Rok uplatnění
O - Ostatní výsledky
City marketing
The contribution analyses the concept of city marketing as a concept of local development.
AE - Řízení, správa a administrativa
- 2002 •
- Jx
Rok uplatnění
Jx - Nezařazeno - Článek v odborném periodiku (Jimp, Jsc a Jost)
City and Regional Marketing as Concepts of Local and Regional Development
The artikel analyses the aplication of the concept of city and regional marketing in the Czech Republic. It is focused on the interdependencies between a type of marketing and a structural and functional type of city
AE - Řízení, správa a administrativa
- 2002 •
- D
Rok uplatnění
D - Stať ve sborníku
City and Regional Marketing as a Concept of Territorial Development
City and Regional Marketing are new concepts of territorial Development. The Publication analyses this concept theoretically and presents results of empirical research....
AE - Řízení, správa a administrativa
- 2002 •
- B
Rok uplatnění
B - Odborná kniha
Potential for Action: Brussels and Budweis
Basic themes of document: City and Region Marketing; Active City marketing; prosperity; commodities; development of trade; Budweis beer......
AH - Ekonomie
- 2010 •
- C
Rok uplatnění
C - Kapitola v odborné knize
Meaning of marketing of industrial area in Cheb for future movement of the city
The industrial area influences the future development of the city significant. The activities, which are executing here, are bound up with the stakeholders, population and management of the city. The usage of marketing<...
AH - Ekonomie
- 2003 •
- D
Rok uplatnění
D - Stať ve sborníku
Regional development based on the territorial marketing: The case of Zurich
of the city, thus economic growth. In general, territorial marketing strategies are quite effectively works with elements of territorial marketing and develops its territory city that the implementation o...
Applied Economics, Econometrics
- 2020 •
- D •
- Odkaz
Rok uplatnění
D - Stať ve sborníku
Výsledek na webu
Loading marketing to the areas administration and management of development cities of the Moravian and Silesian region.cities
Originally faithfully business method management and marketing more and more apply community and cities. Knowledge situation in loading marketing (marketing thinking) to the areas administration and management ...
AH - Ekonomie
- 2004 •
- B
Rok uplatnění
B - Odborná kniha
City Marketing - Concepts, Applications, Critical Analysis
about city marketing. It deals with specifics and limits of use of selected elements of marketing theory in conditions of the cities. It comes to a conclusion that ap-plication is not only political environment wh...
AE - Řízení, správa a administrativa
- 2011 •
- Jx
Rok uplatnění
Jx - Nezařazeno - Článek v odborném periodiku (Jimp, Jsc a Jost)
Territorial marketing of Central European Cities: An Analytical Approach
is to examine the possibilities of the use of territorial marketing for the future sustainable development of Central European cities from social, economic and culturalTowns and cities always constitute rather pec...
AH - Ekonomie
- 2004 •
- D
Rok uplatnění
D - Stať ve sborníku
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