Regional Food Labels as a Way to Reposition Mature Products
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216224%3A14560%2F18%3A00102169" target="_blank" >RIV/00216224:14560/18:00102169 - isvavai.cz</a>
Result on the web
<a href="https://www.elsevier.com/books/case-studies-in-the-traditional-food-sector/cavicchi/978-0-08-101007-5" target="_blank" >https://www.elsevier.com/books/case-studies-in-the-traditional-food-sector/cavicchi/978-0-08-101007-5</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.1016/B978-0-08-101007-5.00011-7" target="_blank" >10.1016/B978-0-08-101007-5.00011-7</a>
Alternative languages
Result language
angličtina
Original language name
Regional Food Labels as a Way to Reposition Mature Products
Original language description
This chapter discusses the use of regional labels as a way to reinvent local food, using data from a longitudinal research study on regional labeling in the Czech region Vysočina. The application and market presence of regional food labeling schemes are quite diverse across Europe; the broad range of food labeling policies within European Union member states reflects distinctions in historical evolution, organization, and development of food industries, as well as different consumer interests, attitudes, and behaviors. Regional labels signal above all authenticity and genuineness, and it is a sign that the product is actually produced in the region denoted by the name of the product. By exploring the application of a series of researches with both quantitative and qualitative designs, this case study examines the ways in which local producers and authorities may have reconstructed their knowledge of the regional food market and use of regional labels.
Czech name
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Czech description
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Classification
Type
C - Chapter in a specialist book
CEP classification
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OECD FORD branch
50202 - Applied Economics, Econometrics
Result continuities
Project
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Continuities
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace
Others
Publication year
2018
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Book/collection name
Case Studies in the Traditional Food Sector (A volume in the Consumer Science and Strategic Marketing series)
ISBN
9780081012604
Number of pages of the result
32
Pages from-to
305-336
Number of pages of the book
376
Publisher name
Woodhead Publishing (an imprint of Elsevier)
Place of publication
United Kingdom
UT code for WoS chapter
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