Care about Key Customers at Realisation of Products Determined for Production Consumption

Result code in IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216275%3A25310%2F03%3A00000956" target="_blank" >RIV/00216275:25310/03:00000956 - isvavai.cz</a>

Result on the web

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DOI - Digital Object Identifier

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Result language

angličtina

Original language name

Care about Key Customers at Realisation of Products Determined for Production Consumption

Original language description

This paper deals with care about the key customers at realisation of products determined for production consumption. It shows that firstly it is necessary to determine a sale and profit potential of customers, to identify the key customers and to differentiate the ways of care about these customers in the field of services. It is necessary to create some conditions for special system of care about key customers, especially for key customers to built process of active improving of service quality at itssingle phases and to pay attention both creating and rendering and subsequent measuring of services quality at process of improving their quality

Czech name

Péče o klíčové zákazníky při realizaci produktů určených pro výrobní spotřebu

Czech description

This paper deals with care about the key customers at realisation of products determined for production consumption. It shows that firstly it is necessary to determine a sale and profit potential of customers, to identify the key customers and to differentiate the ways of care about these customers in the field of services. It is necessary to create some conditions for special system of care about key customers, especially for key customers to built process of active improving of service quality at itssingle phases and to pay attention both creating and rendering and subsequent measuring of services quality at process of improving their quality

Type

D - Article in proceedings

CEP classification

AH - Economics

OECD FORD branch

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Project

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Continuities

S - Specificky vyzkum na vysokych skolach

Publication year

2003

Confidentiality

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection

Proceedings of International Scientific ConferenceMarketing & Trade 2003 - Opportunities and Threats of Common European Market

ISBN

80-969033-0-6

ISSN

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e-ISSN

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Number of pages

4

Pages from-to

41-44

Publisher name

Drevárska fakulta Technickej univezity vo Zvolene

Place of publication

Zvolen

Event location

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Event date

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Type of event by nationality

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UT code for WoS article

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