Process of Improving of Quality Services Rendered to Customers with Products Determined for Production Consumption

Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216275%3A25310%2F03%3A00001071" target="_blank" >RIV/00216275:25310/03:00001071 - isvavai.cz</a>
Result on the web
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DOI - Digital Object Identifier
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Result language
angličtina
Original language name
Process of Improving of Quality Services Rendered to Customers with Products Determined for Production Consumption
Original language description
Firstly this paper improves quality services concept so that it was adequate to needs of services quality management in a turbulent market environment. Secondly this paper deals with process of active improving of service quality and with specification its single phases of services rendered for production consumption. It shows that also at services rendered along with of products determined for production consumption it is necessary to pay attention both creating and rendering and subsequent measuring of services quality at process of improving their quality. The whole process should include the phases: analysis of process of buying and consumption of products by customers; identification of assortment of expected and also unexpected (but for higher customer satisfaction needed) services that are efficient to be rendered before, during and after sales from the point of view of customer?s needs; identification of service quality indicators and determination of importance of these servic
Czech name
Proces zlepšování kvality služeb poskytovaných zákazníkům spolu s produkty určenými pro výrobní spotřebu
Czech description
Proces zlepšování kvality služeb poskytovaných zákazníkům spolu s produkty určenými pro výrobní spotřebu

Publication year
2003
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Article name in the collection
Proceedings of International Scientific Conference Marketing of the Companies in V4 Countries One Step before the Entry to European Union
ISBN
80-8055-815-9
ISSN
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e-ISSN
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Number of pages
6
Pages from-to
222-227
Publisher name
Ekonomická fakulta Univerzity Matěja Béla
Place of publication
Banská Bystrica
Event location
Krpáčovo, Slovenská republika
Event date
Sep 17, 2003
Type of event by nationality
EUR - Evropská akce
UT code for WoS article
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