Integration of Value-Based Management Phases as Base for Strengthening of Firm Competitiveness
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216275%3A25310%2F08%3A00007733" target="_blank" >RIV/00216275:25310/08:00007733 - isvavai.cz</a>
Result on the web
—
DOI - Digital Object Identifier
—
Alternative languages
Result language
čeština
Original language name
Integrace fází hodnotového managementu jako základ posilování konkurenceschopnosti firem
Original language description
This paper deals with value-based management substance and phases as base for improving of firms? competitiveness. It asks permanent detecting of latent needs and wants of customers, creation of supply that bring unique customer value and its commitmentinto firm, creation customer value that is meaningful and understandable for customers, assessing how firm did at creating true customer value and improving value package to keep firm customers coming back.
Czech name
Integrace fází hodnotového managementu jako základ posilování konkurenceschopnosti firem
Czech description
This paper deals with value-based management substance and phases as base for improving of firms? competitiveness. It asks permanent detecting of latent needs and wants of customers, creation of supply that bring unique customer value and its commitmentinto firm, creation customer value that is meaningful and understandable for customers, assessing how firm did at creating true customer value and improving value package to keep firm customers coming back.
Classification
Type
D - Article in proceedings
CEP classification
AE - Management, administration and clerical work
OECD FORD branch
—
Result continuities
Project
<a href="/en/project/GA402%2F06%2F0577" target="_blank" >GA402/06/0577: Increase of Company Performance Efficiency Through Differentiated CRM on a Basis of Customer Actual and Potential Value to a Company</a><br>
Continuities
P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)
Others
Publication year
2008
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Article name in the collection
Nové trendy v manažmente: zborník príspevkov z medzinárodnej vedeckej konferencie
ISBN
978-80-8075-370-2
ISSN
—
e-ISSN
—
Number of pages
6
Pages from-to
—
Publisher name
Trenčianska univerzita Alexandra Dubčeka v Trenčíne
Place of publication
Trenčín
Event location
Trenčín, SK
Event date
Nov 27, 2008
Type of event by nationality
CST - Celostátní akce
UT code for WoS article
—