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Strategy of Servitization as a Tool for Achievement of Sustainable Development

The result's identifiers

  • Result code in IS VaVaI

    <a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216275%3A25310%2F21%3A39917866" target="_blank" >RIV/00216275:25310/21:39917866 - isvavai.cz</a>

  • Alternative codes found

    RIV/00216305:26510/21:PU140424

  • Result on the web

    <a href="https://digilib.uhk.cz/handle/20.500.12603/563" target="_blank" >https://digilib.uhk.cz/handle/20.500.12603/563</a>

  • DOI - Digital Object Identifier

    <a href="http://dx.doi.org/10.36689/uhk/hed/2021-01-085" target="_blank" >10.36689/uhk/hed/2021-01-085</a>

Alternative languages

  • Result language

    angličtina

  • Original language name

    Strategy of Servitization as a Tool for Achievement of Sustainable Development

  • Original language description

    The reasons leading companies to the servitization strategy have recently been supplemented with society-wide global trend of striving for sustainable development. To be successful on the current markets, companies invest into services to increase the added value for the customer, diversification, and new income; to ensure the lock-in effect; to use the opportunity to grow and environmental burden reduction. These targets can be achieved by implementation of a strategic approach to servitization. In this paper, a research hypothesis that the manufacturers&apos; strategic approach to servitization has a significant potential to affect achievement of sustainable development in a positive way has been constructed and discussed. The paper outcomes were drawn up based on the analysis, comparison, and synthesis of the information obtained (i) from a targeted professional literature review (ii) from an outcomes of the conducted electronic questionnaire survey. The questionnaire identified the level of the currently provided services related to their products and their expectations concerning an increased interest in services by their management, their customers, and their competitors. The outcomes should then help to direct companies in the Czech Republic to more extensive application of the servitization business model as a strategy supporting sustainable development.

  • Czech name

  • Czech description

Classification

  • Type

    D - Article in proceedings

  • CEP classification

  • OECD FORD branch

    50204 - Business and management

Result continuities

  • Project

  • Continuities

    I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Others

  • Publication year

    2021

  • Confidentiality

    S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Data specific for result type

  • Article name in the collection

    Hradec economic days, Vol. 11(1)

  • ISBN

    978-80-7435-822-7

  • ISSN

    2464-6059

  • e-ISSN

    2464-6067

  • Number of pages

    12

  • Pages from-to

    858-869

  • Publisher name

    Univerzita Hradec Králové

  • Place of publication

    Hradec Králové

  • Event location

    Hradec Králové

  • Event date

    Mar 25, 2021

  • Type of event by nationality

    EUR - Evropská akce

  • UT code for WoS article

    000670596900085