Implementation of Crm in the Industrial Markets in the Czech Republic (liberec)
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F46747885%3A24310%2F13%3A%230002039" target="_blank" >RIV/46747885:24310/13:#0002039 - isvavai.cz</a>
Result on the web
—
DOI - Digital Object Identifier
—
Alternative languages
Result language
angličtina
Original language name
Implementation of Crm in the Industrial Markets in the Czech Republic (liberec)
Original language description
The article describes the results obtained from primary data collection in the Czech Republic, specifically in the Liberec Region, among companies in the business to business market with more than 50 employees. It is aimed at assessing whether industrialcompanies in the Liberec Region (Czech Republic) use the CRM system and, if so, to what extent and how they work further with the stored data. On the one hand it focuses primarily on identifying the reasons for the use of CRM systems and on the other hand to identify obstacles to the implementation of CRM systems.
Czech name
—
Czech description
—
Classification
Type
D - Article in proceedings
CEP classification
AH - Economics
OECD FORD branch
—
Result continuities
Project
—
Continuities
S - Specificky vyzkum na vysokych skolach
Others
Publication year
2013
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Article name in the collection
European Conference on Management, Leadership and Governance
ISBN
978-1-909507-88-3
ISSN
2048-903X
e-ISSN
—
Number of pages
11
Pages from-to
412-422
Publisher name
Alpen-Adria Universität Klagenfurt and Univerity of Maribor
Place of publication
Klagenfurt
Event location
Klagenfurt
Event date
Jan 1, 2013
Type of event by nationality
CST - Celostátní akce
UT code for WoS article
—