Trust building in mobile money and its outcomes
The result's identifiers
Result code in IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F70883521%3A28120%2F21%3A63530858" target="_blank" >RIV/70883521:28120/21:63530858 - isvavai.cz</a>
Result on the web
<a href="https://www.emerald.com/insight/content/doi/10.1108/EBR-09-2020-0221/full/html" target="_blank" >https://www.emerald.com/insight/content/doi/10.1108/EBR-09-2020-0221/full/html</a>
DOI - Digital Object Identifier
<a href="http://dx.doi.org/10.1108/EBR-09-2020-0221" target="_blank" >10.1108/EBR-09-2020-0221</a>
Alternative languages
Result language
angličtina
Original language name
Trust building in mobile money and its outcomes
Original language description
Purpose: To examine the key factors that can engender initial trust in mobile money and to also determine whether initial trust can contribute to the perceived value of mobile money, use and recommendation intentions. More specifically, this paper, based on initial trust building model, aims to identify the institutional, cognitive and socially related factors enhancing initial trust in mobile money and its relationship with perceived value, use and recommendation intentions. Design/methodology/approach: A self-administered questionnaire was used to collect data from 781 research participants. Variance-based structural equation modelling was used to examine the proposed research model. Findings: This research shows the importance of the institutional factor of structural assurance, in conjunction with perceived firm reputation and communicability, in engendering initial trust in mobile money and, in turn, enhancing perceived value, use and recommendation intentions. The research further confirms the mediating influence of perceived value in the relationships between initial trust, use and recommendation intentions. Originality/value: The originality of this work lies in the development and empirical confirmation of the research model and which together contributes to an increase understanding of initial trust building in mobile money acceptance. Value-wise, this work has the potential to inform managerial and public policy interventions by helping mobile money operators and policymakers’ rollout essential and even sophisticated financial services like borrowing using the mobile phone for the financially under-served in developing and trust-deficit settings.
Czech name
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Czech description
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Classification
Type
J<sub>SC</sub> - Article in a specialist periodical, which is included in the SCOPUS database
CEP classification
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OECD FORD branch
50204 - Business and management
Result continuities
Project
—
Continuities
V - Vyzkumna aktivita podporovana z jinych verejnych zdroju
Others
Publication year
2021
Confidentiality
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Data specific for result type
Name of the periodical
European Business Review
ISSN
0955-534X
e-ISSN
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Volume of the periodical
34
Issue of the periodical within the volume
2
Country of publishing house
GB - UNITED KINGDOM
Number of pages
19
Pages from-to
244-262
UT code for WoS article
000664123800001
EID of the result in the Scopus database
2-s2.0-85108830580