Language ideologies and linguistic practices: The case of multinational companies in Central Europe

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216208%3A11210%2F13%3A10191743" target="_blank" >RIV/00216208:11210/13:10191743 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Language ideologies and linguistic practices: The case of multinational companies in Central Europe

Popis výsledku v původním jazyce

This chapter examines the language ideologies utilized in linguistic practices in multinational companies.Using language management framework, we address the question how language ideologies are connected to language management, which entails three morespecific questions: 1) How do language ideologies underlie/guide organized management? 2) How do language ideologies underlie/guide simple management? 3) What does the relationship look like between language ideologies underlying simple management and those underlying organized management? The analysis is based on research conducted in a German-based multinational company in the Czech Republic, in which the language-ideological constellations involve Czech, English, German, and Vietnamese.

Název v anglickém jazyce

Language ideologies and linguistic practices: The case of multinational companies in Central Europe

Popis výsledku anglicky

This chapter examines the language ideologies utilized in linguistic practices in multinational companies.Using language management framework, we address the question how language ideologies are connected to language management, which entails three morespecific questions: 1) How do language ideologies underlie/guide organized management? 2) How do language ideologies underlie/guide simple management? 3) What does the relationship look like between language ideologies underlying simple management and those underlying organized management? The analysis is based on research conducted in a German-based multinational company in the Czech Republic, in which the language-ideological constellations involve Czech, English, German, and Vietnamese.

Druh

C - Kapitola v odborné knize

CEP obor

AI - Jazykověda

OECD FORD obor

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Projekt

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Návaznosti

I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Rok uplatnění

2013

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název knihy nebo sborníku

Ideological Conceptualizations of Language: Discourses of Linguistic Diversity

ISBN

978-3-631-61459-4

Počet stran výsledku

34

Strana od-do

85-117

Počet stran knihy

283

Název nakladatele

Peter Lang

Místo vydání

Frankfurt am Main

Kód UT WoS kapitoly

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