Using test of colour semantic differential for research into organizational culture

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216224%3A14560%2F13%3A00069301" target="_blank" >RIV/00216224:14560/13:00069301 - isvavai.cz</a>

Výsledek na webu

<a href="http://dx.doi.org/10.11118/actaun201361041089" target="_blank" >http://dx.doi.org/10.11118/actaun201361041089</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.11118/actaun201361041089" target="_blank" >10.11118/actaun201361041089</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Using test of colour semantic differential for research into organizational culture

Popis výsledku v původním jazyce

The aim of this article is to show the possibility of using a combination of the Values Survey Module 1994 (VSM 94) and the Test of Colour Semantic Differential (TCSD) for research into organizational culture. The results of the VSM 94 enable the researcher to determine which poles of Hofstede?s cultural dimensions a particular working group is in fact approaching while the data obtained through TCSD make it possible to defi ne how employees consciously rate and unconsciously perceive expressions related to Hofstede?s cultural dimensions, or how they identify themselves with the researched values, respectively. The final values from the VSM 94 are compared with Hofstede?s national values and it is investigated whether it is possible to speak about theimpact of national culture on corporate culture. This article also describes advantages and disadvantages of TCSD as well as the possibilities of its more focused use for research into organizational culture.

Název v anglickém jazyce

Using test of colour semantic differential for research into organizational culture

Popis výsledku anglicky

The aim of this article is to show the possibility of using a combination of the Values Survey Module 1994 (VSM 94) and the Test of Colour Semantic Differential (TCSD) for research into organizational culture. The results of the VSM 94 enable the researcher to determine which poles of Hofstede?s cultural dimensions a particular working group is in fact approaching while the data obtained through TCSD make it possible to defi ne how employees consciously rate and unconsciously perceive expressions related to Hofstede?s cultural dimensions, or how they identify themselves with the researched values, respectively. The final values from the VSM 94 are compared with Hofstede?s national values and it is investigated whether it is possible to speak about theimpact of national culture on corporate culture. This article also describes advantages and disadvantages of TCSD as well as the possibilities of its more focused use for research into organizational culture.

Druh

J_x - Nezařazeno - Článek v odborném periodiku (Jimp, Jsc a Jost)

CEP obor

AE - Řízení, správa a administrativa

OECD FORD obor

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Projekt

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Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2013

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

Acta Universitatis Agriculturae et Silviculturae Mendelianae Brunensis

ISSN

1211-8516

e-ISSN

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Svazek periodika

61

Číslo periodika v rámci svazku

4

Stát vydavatele periodika

CZ - Česká republika

Počet stran výsledku

8

Strana od-do

1089-1096

Kód UT WoS článku

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EID výsledku v databázi Scopus

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