Analysis of Successful Crowdfunding Campaign

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216275%3A25410%2F15%3A39899984" target="_blank" >RIV/00216275:25410/15:39899984 - isvavai.cz</a>

Výsledek na webu

<a href="http://www.ibima.org/SPAIN2015/papers/zema.html" target="_blank" >http://www.ibima.org/SPAIN2015/papers/zema.html</a>

DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Analysis of Successful Crowdfunding Campaign

Popis výsledku v původním jazyce

The article examines the concept of crowdfunding. Crowdfunding is a relatively novel way for entrepreneurial ventures to gaining new customers, secure funds and other sources without having to seek out traditional source of venture investment. Even the short time crowdfunding is known there are several exploratory studies about a new phenomena in entrepreneurship. Developments of recent years show that usage of crowdfunding is growing globally as it has the potential to open funding opportunities to countless underfunded entrepreneurs and small business. The creators of the campaign use it to create various projects; however, with more or less success. Thanks to the large number of crowdfunding campaigns, it is possible to deduce the main reasons and factors that are the causes of success or failure of a campaign. Recommendations for future creators of campaigns are the main contribution of this paper.

Název v anglickém jazyce

Analysis of Successful Crowdfunding Campaign

Popis výsledku anglicky

The article examines the concept of crowdfunding. Crowdfunding is a relatively novel way for entrepreneurial ventures to gaining new customers, secure funds and other sources without having to seek out traditional source of venture investment. Even the short time crowdfunding is known there are several exploratory studies about a new phenomena in entrepreneurship. Developments of recent years show that usage of crowdfunding is growing globally as it has the potential to open funding opportunities to countless underfunded entrepreneurs and small business. The creators of the campaign use it to create various projects; however, with more or less success. Thanks to the large number of crowdfunding campaigns, it is possible to deduce the main reasons and factors that are the causes of success or failure of a campaign. Recommendations for future creators of campaigns are the main contribution of this paper.

Druh

D - Stať ve sborníku

CEP obor

AE - Řízení, správa a administrativa

OECD FORD obor

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Projekt

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Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2015

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Proceedings of the 26th International Business Information Management Association Conference

ISBN

978-0-9860419-5-2

ISSN

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e-ISSN

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Počet stran výsledku

10

Strana od-do

2804-2813

Název nakladatele

International Business Information Management Association-IBIMA

Místo vydání

Norristown

Místo konání akce

Madrid

Datum konání akce

11. 11. 2015

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

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