Funding of Non-Profit Organizations through Crowdfunding – Factors of Success

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F49777513%3A23510%2F20%3A43960646" target="_blank" >RIV/49777513:23510/20:43960646 - isvavai.cz</a>

Výsledek na webu

<a href="http://hdl.handle.net/11025/42577" target="_blank" >http://hdl.handle.net/11025/42577</a>

DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Funding of Non-Profit Organizations through Crowdfunding – Factors of Success

Popis výsledku v původním jazyce

Non-profit organizations are an indispensable part of the economy, but they often face difficulties in securing sufficient financial resources to carry out their activities. The aim of the paper is therefore to present crowdfunding as a possible alternative source of funding and to analyse in particular the factors that may increase the likelihood of successful funding through this instrument. Successful financing is understood in terms of reaching the required target financial amount (or exceeding it). Crowdfunding success depends on the willingness of strangers to support the affairs of others. The article demonstrates the motives for supporting campaigns, as well as the influence of the chosen crowdfunding model and other factors regarding campaigns that influence the success of funding. The paper focuses on systematic literature review and other research studies on the subject to fulfil the outputs of the paper. These include: overview analysis of the main approaches and principles of crowdfunding and overview analysis of basic factors that have a positive effect on the success of crowdfunding.

Název v anglickém jazyce

Funding of Non-Profit Organizations through Crowdfunding – Factors of Success

Popis výsledku anglicky

Non-profit organizations are an indispensable part of the economy, but they often face difficulties in securing sufficient financial resources to carry out their activities. The aim of the paper is therefore to present crowdfunding as a possible alternative source of funding and to analyse in particular the factors that may increase the likelihood of successful funding through this instrument. Successful financing is understood in terms of reaching the required target financial amount (or exceeding it). Crowdfunding success depends on the willingness of strangers to support the affairs of others. The article demonstrates the motives for supporting campaigns, as well as the influence of the chosen crowdfunding model and other factors regarding campaigns that influence the success of funding. The paper focuses on systematic literature review and other research studies on the subject to fulfil the outputs of the paper. These include: overview analysis of the main approaches and principles of crowdfunding and overview analysis of basic factors that have a positive effect on the success of crowdfunding.

Druh

D - Stať ve sborníku

CEP obor

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OECD FORD obor

50204 - Business and management

Projekt

<a href="/cs/project/TL02000055" target="_blank" >TL02000055: Efektivní marketing jako nástroj konkurenceschopnosti a udržitelného rozvoje neziskových organizací poskytujících sociální služby</a><br>

Návaznosti

P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)

Rok uplatnění

2020

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Opportunities and Threats to Current Management of Non-profit Organizations in Cross-border Comparison

ISBN

978-3-86367-063-4

ISSN

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e-ISSN

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Počet stran výsledku

9

Strana od-do

69-77

Název nakladatele

Vertrieb der Gesellschaft für Unternehmensrechnung und Controlling m.b.H.

Místo vydání

Chemnitz

Místo konání akce

online

Datum konání akce

20. 11. 2020

Typ akce podle státní příslušnosti

EUR - Evropská akce

Kód UT WoS článku

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