Customer value as a tool for increasing company competitiveness
Identifikátory výsledku
Kód výsledku v IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216275%3A25410%2F16%3A39902203" target="_blank" >RIV/00216275:25410/16:39902203 - isvavai.cz</a>
Výsledek na webu
—
DOI - Digital Object Identifier
—
Alternativní jazyky
Jazyk výsledku
angličtina
Název v původním jazyce
Customer value as a tool for increasing company competitiveness
Popis výsledku v původním jazyce
In today's dynamic business environment companies trying to transform, to be competitive in the future. They realize that the trend towards high performance, oriented on competition, technology and human resources, cannot be achieved only by monitoring and managing financial measures based on past performance. Increasingly, therefore, begin to use for measuring company performance methods such as Balanced Scorecard, which comprise outside the traditional financial measures of past performance, also measure as a drivers of future performance. Given the current development in the area of performance measurement and management, when there is a transition from a simple performance measurement on complex performance management, it is necessary to look at a comprehensive performance management system as a tool for connecting, learning and improvement. Performance management system should be basically a "living organism", he should be able to respond to changes in the dynamic and rapidly changing business environment. In this context, it is necessary to constantly improving the performance management system. In actual literature you can find countless different instruments contributing to more effective performance management system, identified and verified in the corporate practice of large foreign companies. Which specific tools and in what areas can then be used within a performance management system to make it more efficient? The aim of this paper is to identify and analyse possible tools or group of tools that can be used to streamline performance management system as a whole. Through a survey carried out on a sample of large manufacturing and non-manufacturing businesses operating in the Czech Republic, it is determined whether the management of the surveyed companies is able to identify tools affecting the implementation and continuous improvement of the performance management system.
Název v anglickém jazyce
Customer value as a tool for increasing company competitiveness
Popis výsledku anglicky
In today's dynamic business environment companies trying to transform, to be competitive in the future. They realize that the trend towards high performance, oriented on competition, technology and human resources, cannot be achieved only by monitoring and managing financial measures based on past performance. Increasingly, therefore, begin to use for measuring company performance methods such as Balanced Scorecard, which comprise outside the traditional financial measures of past performance, also measure as a drivers of future performance. Given the current development in the area of performance measurement and management, when there is a transition from a simple performance measurement on complex performance management, it is necessary to look at a comprehensive performance management system as a tool for connecting, learning and improvement. Performance management system should be basically a "living organism", he should be able to respond to changes in the dynamic and rapidly changing business environment. In this context, it is necessary to constantly improving the performance management system. In actual literature you can find countless different instruments contributing to more effective performance management system, identified and verified in the corporate practice of large foreign companies. Which specific tools and in what areas can then be used within a performance management system to make it more efficient? The aim of this paper is to identify and analyse possible tools or group of tools that can be used to streamline performance management system as a whole. Through a survey carried out on a sample of large manufacturing and non-manufacturing businesses operating in the Czech Republic, it is determined whether the management of the surveyed companies is able to identify tools affecting the implementation and continuous improvement of the performance management system.
Klasifikace
Druh
D - Stať ve sborníku
CEP obor
AE - Řízení, správa a administrativa
OECD FORD obor
—
Návaznosti výsledku
Projekt
—
Návaznosti
S - Specificky vyzkum na vysokych skolach
Ostatní
Rok uplatnění
2016
Kód důvěrnosti údajů
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Údaje specifické pro druh výsledku
Název statě ve sborníku
SGEM 2016 : Political Sciences, Law, Finance, Economics and Tourism Conference Proceedings. Book 2. Vol. 3
ISBN
978-619-7105-74-2
ISSN
2367-5659
e-ISSN
—
Počet stran výsledku
7
Strana od-do
143-149
Název nakladatele
STEF92 Technology Ltd.
Místo vydání
Sofie
Místo konání akce
Albena
Datum konání akce
22. 8. 2016
Typ akce podle státní příslušnosti
EUR - Evropská akce
Kód UT WoS článku
000395727000019