The Development and Implementation of Marketing Information System within Innovation: The Increasing of Innovative Performance

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216305%3A26510%2F12%3APU98283" target="_blank" >RIV/00216305:26510/12:PU98283 - isvavai.cz</a>

Výsledek na webu

<a href="http://www.intechopen.com/books/entrepreneurship-creativity-and-innovative-business-models" target="_blank" >http://www.intechopen.com/books/entrepreneurship-creativity-and-innovative-business-models</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.5772/35298" target="_blank" >10.5772/35298</a>

Jazyk výsledku

angličtina

Název v původním jazyce

The Development and Implementation of Marketing Information System within Innovation: The Increasing of Innovative Performance

Popis výsledku v původním jazyce

What are the differences between an entrepreneur and a manager? According to Schumpeter, the main difference lies in the entrepreneur's ideas, creativity, and vision of the world. These differences enable him to create new combinations, to change existing business models, and to innovate. Those innovations can take several forms: products, processes, and organizations to name a few. In this book, an array of international researchers take a look at the visions and actions of innovative entrepreneurs tobe at the source of new ideas and to foster new relationships between different actors to change the existing business models.

Název v anglickém jazyce

The Development and Implementation of Marketing Information System within Innovation: The Increasing of Innovative Performance

Popis výsledku anglicky

What are the differences between an entrepreneur and a manager? According to Schumpeter, the main difference lies in the entrepreneur's ideas, creativity, and vision of the world. These differences enable him to create new combinations, to change existing business models, and to innovate. Those innovations can take several forms: products, processes, and organizations to name a few. In this book, an array of international researchers take a look at the visions and actions of innovative entrepreneurs tobe at the source of new ideas and to foster new relationships between different actors to change the existing business models.

Druh

C - Kapitola v odborné knize

CEP obor

AE - Řízení, správa a administrativa

OECD FORD obor

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Projekt

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Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2012

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název knihy nebo sborníku

Entrepreneurship - Creativity and Innovative Business Models

ISBN

978-953-51-0069-0

Počet stran výsledku

22

Strana od-do

59-80

Počet stran knihy

189

Název nakladatele

INTECH

Místo vydání

Croatia

Kód UT WoS kapitoly

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