Principles of Neolocalism in the Names of Czech Microbreweries

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F02819180%3A_____%2F23%3A%230000170" target="_blank" >RIV/02819180:_____/23:#0000170 - isvavai.cz</a>

Výsledek na webu

<a href="https://deturope.eu/artkey/det-202303-0004_principles-of-neolocalism-in-the-names-of-czech-microbreweries.php" target="_blank" >https://deturope.eu/artkey/det-202303-0004_principles-of-neolocalism-in-the-names-of-czech-microbreweries.php</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.32725/det.2023.019" target="_blank" >10.32725/det.2023.019</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Principles of Neolocalism in the Names of Czech Microbreweries

Popis výsledku v původním jazyce

Microbreweries belong to a group of SME businesses, which among other things contribute to local economies and tourism which in turn supports sustainable development of municipalities and local areas. The presented article focuses on motives for choosing a microbrewery’s name with regard to the use of neolocalism principles. The researched sample included all microbreweries in the Czech Republic established till end of 2022 year (506 by 31. 12. 2022). Primary and secondary data collection took place from January till March of 2023. We used regression analysis of panel data. Out of the researched sample (506 craft breweries), the influence of neolocalism has been proven in 65% of cases, another 14% of microbreweries are named after their respective founder, and the remaining 21% of microbreweries in the Czech Republic had a different driving factor for choosing their name altogether. Other factors possibly influencing the name of a microbrewery, such as the establishment year, whether or not the microbrewery has its own taproom or the area in which it is located, have also been examined. Out of these factors, only the existence of a taproom has been proven to affect a microbrewery’s name.

Název v anglickém jazyce

Principles of Neolocalism in the Names of Czech Microbreweries

Popis výsledku anglicky

Microbreweries belong to a group of SME businesses, which among other things contribute to local economies and tourism which in turn supports sustainable development of municipalities and local areas. The presented article focuses on motives for choosing a microbrewery’s name with regard to the use of neolocalism principles. The researched sample included all microbreweries in the Czech Republic established till end of 2022 year (506 by 31. 12. 2022). Primary and secondary data collection took place from January till March of 2023. We used regression analysis of panel data. Out of the researched sample (506 craft breweries), the influence of neolocalism has been proven in 65% of cases, another 14% of microbreweries are named after their respective founder, and the remaining 21% of microbreweries in the Czech Republic had a different driving factor for choosing their name altogether. Other factors possibly influencing the name of a microbrewery, such as the establishment year, whether or not the microbrewery has its own taproom or the area in which it is located, have also been examined. Out of these factors, only the existence of a taproom has been proven to affect a microbrewery’s name.

Druh

J_imp - Článek v periodiku v databázi Web of Science

CEP obor

—

OECD FORD obor

50200 - Economics and Business

Projekt

—

Návaznosti

N - Vyzkumna aktivita podporovana z neverejnych zdroju

Rok uplatnění

2023

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

DETUROPE-THE CENTRAL EUROPEAN JOURNAL OF REGIONAL DEVELOPMENT AND TOURISM

ISSN

1821-2506

e-ISSN

—

Svazek periodika

15

Číslo periodika v rámci svazku

3

Stát vydavatele periodika

HU - Maďarsko

Počet stran výsledku

13

Strana od-do

93-105

Kód UT WoS článku

001181169600001

EID výsledku v databázi Scopus

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