Unravelling green ambidexterity innovation with green strategic intent: exploring mediation and moderation effects

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F04130081%3A_____%2F25%3AN0000032" target="_blank" >RIV/04130081:_____/25:N0000032 - isvavai.cz</a>

Nalezeny alternativní kódy

RIV/60461373:22810/25:43933744

Výsledek na webu

<a href="https://www.emerald.com/jic/article-abstract/doi/10.1108/JIC-12-2024-0402/1329567/Unravelling-green-ambidexterity-innovation-with?redirectedFrom=fulltext" target="_blank" >https://www.emerald.com/jic/article-abstract/doi/10.1108/JIC-12-2024-0402/1329567/Unravelling-green-ambidexterity-innovation-with?redirectedFrom=fulltext</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.1108/JIC-12-2024-0402" target="_blank" >10.1108/JIC-12-2024-0402</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Unravelling green ambidexterity innovation with green strategic intent: exploring mediation and moderation effects

Popis výsledku v původním jazyce

PurposeThe knowledge-based economy approach highlights the importance and scale of green ambidexterity innovation. This phenomenon gained substantial recognition globally due to the increasing pressure of ecological forces, stakeholders and competitors. Hence, firms are aiming for an effective execution of strategies to ensure environmental sustainability and drawing on institutional and resource-based view theories by considering green intellectual capital as complementary assets.Design/methodology/approachThis study develops a framework that describes how firms translate green strategic intent into superior green ambidexterity innovation through the mediating role of green intellectual capital and environmental knowledge and examines the moderating role of external pressures. The data were collected from 311 respondents representing the ginning and spinning textile sectors. Data analysis was conducted using CB-SEM.FindingsThe results reveal that green strategic intent had a significant positive effect on green intellectual capital. In turn, green intellectual capital has a positive effect on green ambidexterity; at the same time, it has an indirect effect on green ambidexterity innovation through environmental knowledge. However, external pressure moderates the causal relationship in three levels of the causal path: (1) green intellectual capital and environmental knowledge, (2) environmental knowledge and green ambidexterity and (3) green intellectual capital and green ambidexterity innovation.Originality/valueTo successfully implement the firm's green strategic intent, managers should develop intangible assets along with tangible resources, particularly in textile firms. Increased investment in green intellectual capital will help firms improve their knowledge of environmental change and seek exploratory and exploitative innovation. On average, strategic intent is viable when it adds importance to green intellectual capital.

Název v anglickém jazyce

Unravelling green ambidexterity innovation with green strategic intent: exploring mediation and moderation effects

Popis výsledku anglicky

PurposeThe knowledge-based economy approach highlights the importance and scale of green ambidexterity innovation. This phenomenon gained substantial recognition globally due to the increasing pressure of ecological forces, stakeholders and competitors. Hence, firms are aiming for an effective execution of strategies to ensure environmental sustainability and drawing on institutional and resource-based view theories by considering green intellectual capital as complementary assets.Design/methodology/approachThis study develops a framework that describes how firms translate green strategic intent into superior green ambidexterity innovation through the mediating role of green intellectual capital and environmental knowledge and examines the moderating role of external pressures. The data were collected from 311 respondents representing the ginning and spinning textile sectors. Data analysis was conducted using CB-SEM.FindingsThe results reveal that green strategic intent had a significant positive effect on green intellectual capital. In turn, green intellectual capital has a positive effect on green ambidexterity; at the same time, it has an indirect effect on green ambidexterity innovation through environmental knowledge. However, external pressure moderates the causal relationship in three levels of the causal path: (1) green intellectual capital and environmental knowledge, (2) environmental knowledge and green ambidexterity and (3) green intellectual capital and green ambidexterity innovation.Originality/valueTo successfully implement the firm's green strategic intent, managers should develop intangible assets along with tangible resources, particularly in textile firms. Increased investment in green intellectual capital will help firms improve their knowledge of environmental change and seek exploratory and exploitative innovation. On average, strategic intent is viable when it adds importance to green intellectual capital.

Druh

J_imp - Článek v periodiku v databázi Web of Science

CEP obor

—

OECD FORD obor

50204 - Business and management

Projekt

—

Návaznosti

N - Vyzkumna aktivita podporovana z neverejnych zdroju

Rok uplatnění

2025

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

JOURNAL OF INTELLECTUAL CAPITAL

ISSN

1469-1930

e-ISSN

1758-7468

Svazek periodika

neuveden

Číslo periodika v rámci svazku

December 17 2025

Stát vydavatele periodika

GB - Spojené království Velké Británie a Severního Irska

Počet stran výsledku

28

Strana od-do

1-28

Kód UT WoS článku

001639496200001

EID výsledku v databázi Scopus

2-s2.0-105025400417