THE IMPACT OF GLOBAL COMMUNICATION ON THE VALUES OF THE YOUNG GENERATION
Identifikátory výsledku
Kód výsledku v IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F04274644%3A_____%2F17%3A%230000419" target="_blank" >RIV/04274644:_____/17:#0000419 - isvavai.cz</a>
Výsledek na webu
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DOI - Digital Object Identifier
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Alternativní jazyky
Jazyk výsledku
angličtina
Název v původním jazyce
THE IMPACT OF GLOBAL COMMUNICATION ON THE VALUES OF THE YOUNG GENERATION
Popis výsledku v původním jazyce
Global communication represents a new phenomenon of modern society that influences substantially the value structure especially of the young generation. Differences in cultural background and value structure of various ethnics represent huge risks of possible confrontations sparked off by global communication means, too. Society-wide, it is necessary for the diverse cultures to get to know each other and develop harmonious relations with willingness to compromise. Global communication thus should create conciliatory environment and support the process of bringing these diverse cultures together, rather than to instigate separation and mutual hostility. The world is highly heterogenous, on one side there are rich cultures with overproduction and overconsumption, on the other side there are poor countries that want to change this status using the global communication means. All these processes are connected with the increased influence of media, especially the newest ones stemming from the digital, internet environment. The so called “digital revolution” – erasing distances and boarders between countries, regions and continents – is a part of a global communication and influences substantially the value structure of the young generation in postmodern society. This document describes possible development projects focusing on sustainable development that should ensure quality life of future generations, based on formation of values complying with the cultural traditions and opening the diverse cultures to other using the global communication tools.
Název v anglickém jazyce
THE IMPACT OF GLOBAL COMMUNICATION ON THE VALUES OF THE YOUNG GENERATION
Popis výsledku anglicky
Global communication represents a new phenomenon of modern society that influences substantially the value structure especially of the young generation. Differences in cultural background and value structure of various ethnics represent huge risks of possible confrontations sparked off by global communication means, too. Society-wide, it is necessary for the diverse cultures to get to know each other and develop harmonious relations with willingness to compromise. Global communication thus should create conciliatory environment and support the process of bringing these diverse cultures together, rather than to instigate separation and mutual hostility. The world is highly heterogenous, on one side there are rich cultures with overproduction and overconsumption, on the other side there are poor countries that want to change this status using the global communication means. All these processes are connected with the increased influence of media, especially the newest ones stemming from the digital, internet environment. The so called “digital revolution” – erasing distances and boarders between countries, regions and continents – is a part of a global communication and influences substantially the value structure of the young generation in postmodern society. This document describes possible development projects focusing on sustainable development that should ensure quality life of future generations, based on formation of values complying with the cultural traditions and opening the diverse cultures to other using the global communication tools.
Klasifikace
Druh
D - Stať ve sborníku
CEP obor
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OECD FORD obor
50802 - Media and socio-cultural communication
Návaznosti výsledku
Projekt
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Návaznosti
S - Specificky vyzkum na vysokych skolach
Ostatní
Rok uplatnění
2017
Kód důvěrnosti údajů
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Údaje specifické pro druh výsledku
Název statě ve sborníku
Proceedings 17th International Scientific Conference „Globalization and Its Socio-Economic Consequences“
ISBN
9788081542121
ISSN
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e-ISSN
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Počet stran výsledku
9
Strana od-do
652-660
Název nakladatele
University of Zilina, Faculty of Operation and Economics of Transport and Communications, Department of Economics
Místo vydání
Žilina
Místo konání akce
Rájecké Teplice, SK
Datum konání akce
4. 10. 2017
Typ akce podle státní příslušnosti
EUR - Evropská akce
Kód UT WoS článku
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