Developing Composite Readiness and Intensity Indices for Measuring B2C E-commerce in the European Union

Kód výsledku v IS VaVaI

RIV/49777513:23510/19:43954975 - isvavai.cz

Výsledek na webu

http://www.transformations.knf.vu.lt/46/rp46.pdf

DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Developing Composite Readiness and Intensity Indices for Measuring B2C E-commerce in the European Union

Popis výsledku v původním jazyce

There are strategic goals set for the various areas of e-commerce in the EU; however, there is no unified comprehensive methodology on how to evaluate e-commerce in individual economies as a whole. At this time, there is only one simple composite index for tracking countries' readiness for B2C e-commerce. There is no composite index available to evaluate B2C e-commerce intensity. In this article, we propose two composite indices to track and measure B2C e-commerce in the EU, both designed using the TOPSIS method. The benefit of the proposed composite indices is primarily the ability to assess B2C e-commerce in the various member states in the wider context of the EU. The values of B2C e-commerce indices indicate that there is still a large untapped potential for B2C e-commerce in all of the EU, not only in relatively less developed economies, but also in countries with high-performing economies.

Název v anglickém jazyce

Developing Composite Readiness and Intensity Indices for Measuring B2C E-commerce in the European Union

Popis výsledku anglicky

There are strategic goals set for the various areas of e-commerce in the EU; however, there is no unified comprehensive methodology on how to evaluate e-commerce in individual economies as a whole. At this time, there is only one simple composite index for tracking countries' readiness for B2C e-commerce. There is no composite index available to evaluate B2C e-commerce intensity. In this article, we propose two composite indices to track and measure B2C e-commerce in the EU, both designed using the TOPSIS method. The benefit of the proposed composite indices is primarily the ability to assess B2C e-commerce in the various member states in the wider context of the EU. The values of B2C e-commerce indices indicate that there is still a large untapped potential for B2C e-commerce in all of the EU, not only in relatively less developed economies, but also in countries with high-performing economies.

Druh

J_imp - Článek v periodiku v databázi Web of Science

CEP obor

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OECD FORD obor

50204 - Business and management

Projekt

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Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2019

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

Transformations in Business & Economics

ISSN

1648-4460

e-ISSN

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Svazek periodika

18

Číslo periodika v rámci svazku

1

Stát vydavatele periodika

LT - Litevská republika

Počet stran výsledku

16

Strana od-do

44-59

Kód UT WoS článku

000463464800003

EID výsledku v databázi Scopus

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