Influence of strategic management in Czech SMEs and their growth rate

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F60076658%3A12510%2F16%3A43890870" target="_blank" >RIV/60076658:12510/16:43890870 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Influence of strategic management in Czech SMEs and their growth rate

Popis výsledku v původním jazyce

The aim of SME managers is that their company competitive in the market, in order to develop and achieved some positive results. The successful strategic management is necessary to constantly adapt to the external environment, timely analyze emerging issues and mainly react quickly and flexibly to changes. Increasing amounts of business entities acquires strategic analysis and strategy as such its importance. The basic data for the creation of strategy, information about the external environment, ie. About the market and its surroundings and internal business environment. Managers who can effectively exploit the advantages of the company in cooperation with market opportunities and the effect of weaknesses and threats, ensure your organization prosperity and increase their growth rate. However, they must choose a competitive strategy, with which it is possible to succeed on the market to SMEs to provide for the possibility of differentiation, setting a higher level of services offered and, ultimately, mainly to enhance customer satisfaction by which it is first and foremost. The article deals with finding whether the strategic management of SME impact on the growth rate of the company. Data were obtained from 183 enterprises operating in the South Region by questionnaires. The research was conducted in the period 2014-15.

Název v anglickém jazyce

Influence of strategic management in Czech SMEs and their growth rate

Popis výsledku anglicky

The aim of SME managers is that their company competitive in the market, in order to develop and achieved some positive results. The successful strategic management is necessary to constantly adapt to the external environment, timely analyze emerging issues and mainly react quickly and flexibly to changes. Increasing amounts of business entities acquires strategic analysis and strategy as such its importance. The basic data for the creation of strategy, information about the external environment, ie. About the market and its surroundings and internal business environment. Managers who can effectively exploit the advantages of the company in cooperation with market opportunities and the effect of weaknesses and threats, ensure your organization prosperity and increase their growth rate. However, they must choose a competitive strategy, with which it is possible to succeed on the market to SMEs to provide for the possibility of differentiation, setting a higher level of services offered and, ultimately, mainly to enhance customer satisfaction by which it is first and foremost. The article deals with finding whether the strategic management of SME impact on the growth rate of the company. Data were obtained from 183 enterprises operating in the South Region by questionnaires. The research was conducted in the period 2014-15.

Druh

J_x - Nezařazeno - Článek v odborném periodiku (Jimp, Jsc a Jost)

CEP obor

AE - Řízení, správa a administrativa

OECD FORD obor

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Projekt

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Návaznosti

I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Rok uplatnění

2016

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

Trendy v podnikání - Business Trends

ISSN

1805-0603

e-ISSN

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Svazek periodika

6

Číslo periodika v rámci svazku

2016

Stát vydavatele periodika

CZ - Česká republika

Počet stran výsledku

8

Strana od-do

4-11

Kód UT WoS článku

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EID výsledku v databázi Scopus

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