Coffee Grounds and Ecology: Attitudes of Coffee Consumers Based on Sociodemographic Characteristics

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F60460709%3A41110%2F25%3A103694" target="_blank" >RIV/60460709:41110/25:103694 - isvavai.cz</a>

Výsledek na webu

<a href="https://link.springer.com/book/10.1007/978-3-031-84628-1" target="_blank" >https://link.springer.com/book/10.1007/978-3-031-84628-1</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.1007/978-3-031-84628-1_26" target="_blank" >10.1007/978-3-031-84628-1_26</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Coffee Grounds and Ecology: Attitudes of Coffee Consumers Based on Sociodemographic Characteristics

Popis výsledku v původním jazyce

In this chapter, we aimed to analyze the attitudes of coffee consumers towards the ecological usage of coffee grounds, including sorting coffee grounds and willingness to pay a surcharge for composting coffee grounds in cafes. The study examined how these attitudes differed based on respondents’ sociodemographic characteristics. We summarized previously published research on a more general level and analyzed data from a questionnaire survey with 3,504 coffee consumers in the Czech Republic. The focus is on 11 statistically significant results: greater interest in ecology among women and coffee consumers with higher education; willingness to pay extra by young consumers for coffee, after the preparation of which the coffee grounds were sorted; and mainly the sorting of coffee grounds at home, dependent on gender, age, family situation, residence, and level of education. We also approximate the significant differences in consumers’ proclaimed patterns of market behavior for coffee and of ecological behavior depending on the division into urban or rural consumers, including possible implications.

Název v anglickém jazyce

Coffee Grounds and Ecology: Attitudes of Coffee Consumers Based on Sociodemographic Characteristics

Popis výsledku anglicky

In this chapter, we aimed to analyze the attitudes of coffee consumers towards the ecological usage of coffee grounds, including sorting coffee grounds and willingness to pay a surcharge for composting coffee grounds in cafes. The study examined how these attitudes differed based on respondents’ sociodemographic characteristics. We summarized previously published research on a more general level and analyzed data from a questionnaire survey with 3,504 coffee consumers in the Czech Republic. The focus is on 11 statistically significant results: greater interest in ecology among women and coffee consumers with higher education; willingness to pay extra by young consumers for coffee, after the preparation of which the coffee grounds were sorted; and mainly the sorting of coffee grounds at home, dependent on gender, age, family situation, residence, and level of education. We also approximate the significant differences in consumers’ proclaimed patterns of market behavior for coffee and of ecological behavior depending on the division into urban or rural consumers, including possible implications.

Druh

C - Kapitola v odborné knize

CEP obor

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OECD FORD obor

50204 - Business and management

Projekt

—

Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2025

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název knihy nebo sborníku

Tech Fusion in Business and Society

ISBN

978-3-031-84627-4

Počet stran výsledku

11

Strana od-do

323-334

Počet stran knihy

11

Název nakladatele

Springer Cham

Místo vydání

Springer Nature Switzerland

Kód UT WoS kapitoly

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