Analysis of Bread Consumption
Identifikátory výsledku
Kód výsledku v IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F60461373%3A22340%2F18%3A43916236" target="_blank" >RIV/60461373:22340/18:43916236 - isvavai.cz</a>
Nalezeny alternativní kódy
RIV/60461373:22810/18:43916236
Výsledek na webu
<a href="https://ap.pef.czu.cz/en/r-12193-conference-proceedings" target="_blank" >https://ap.pef.czu.cz/en/r-12193-conference-proceedings</a>
DOI - Digital Object Identifier
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Alternativní jazyky
Jazyk výsledku
angličtina
Název v původním jazyce
Analysis of Bread Consumption
Popis výsledku v původním jazyce
Every year, the World Bread Day is held; it is a feast of basic human food and a celebration of the bakery profession. However, according to the Czech Statistical Office, Czechs prefer pastry to bread. While the average person consumed more than 80 kg of bread a year after World War II, its consumption was only half (39.72 kg) in 2016. On the other hand, consumption of wheat pastry increased from 16 kg in 1949 more than three times to 48.3 kg. It is, therefore, undisputed that the consumption of bread is constantly decreasing. The aim of this paper is to evaluate the development of bread consumption in the past few decades and to identify the possible causes of this development. The analysis uses data from the Czech Statistical Office, from the Association of Bakers, and information obtained by qualitative research. Statistical analysis of the data was complemented by a pilot survey of consumer behaviour on the bread market. The results of the survey include the identification of basic breakpoints in the development of bread consumption and the analysis of their causes. Quantitative analysis was compared with qualitative research focusing on changes in production technology, production management, and changes in consumer behaviour. The conclusions of the paper include the identification of basic breakpoints in the development of bread consumption and the analysis of their causes. Important factors influencing the consumption of bread are changes in eating habits, a significant increase in the range of wheat pastry products, the entry of whole grain products on the market etc. The price analysis of both bakery products (bread and wheat pastry) showed that the price had a negligible impact on consumption. E.g. since 1995, the price of bread has grown by about 75%, while for the price of ordinary pastry by 115%. Still, the sales of pastry were steadily rising, while the sales of bread fell.
Název v anglickém jazyce
Analysis of Bread Consumption
Popis výsledku anglicky
Every year, the World Bread Day is held; it is a feast of basic human food and a celebration of the bakery profession. However, according to the Czech Statistical Office, Czechs prefer pastry to bread. While the average person consumed more than 80 kg of bread a year after World War II, its consumption was only half (39.72 kg) in 2016. On the other hand, consumption of wheat pastry increased from 16 kg in 1949 more than three times to 48.3 kg. It is, therefore, undisputed that the consumption of bread is constantly decreasing. The aim of this paper is to evaluate the development of bread consumption in the past few decades and to identify the possible causes of this development. The analysis uses data from the Czech Statistical Office, from the Association of Bakers, and information obtained by qualitative research. Statistical analysis of the data was complemented by a pilot survey of consumer behaviour on the bread market. The results of the survey include the identification of basic breakpoints in the development of bread consumption and the analysis of their causes. Quantitative analysis was compared with qualitative research focusing on changes in production technology, production management, and changes in consumer behaviour. The conclusions of the paper include the identification of basic breakpoints in the development of bread consumption and the analysis of their causes. Important factors influencing the consumption of bread are changes in eating habits, a significant increase in the range of wheat pastry products, the entry of whole grain products on the market etc. The price analysis of both bakery products (bread and wheat pastry) showed that the price had a negligible impact on consumption. E.g. since 1995, the price of bread has grown by about 75%, while for the price of ordinary pastry by 115%. Still, the sales of pastry were steadily rising, while the sales of bread fell.
Klasifikace
Druh
D - Stať ve sborníku
CEP obor
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OECD FORD obor
50202 - Applied Economics, Econometrics
Návaznosti výsledku
Projekt
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Návaznosti
I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace
Ostatní
Rok uplatnění
2018
Kód důvěrnosti údajů
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Údaje specifické pro druh výsledku
Název statě ve sborníku
PROCEEDINGS of the 27th International Scientific Conference Agrarian Perspectives XXVII. Food Safety – Food Security
ISBN
978-80-213-2890-7
ISSN
1213-7960
e-ISSN
2464-4781
Počet stran výsledku
8
Strana od-do
359-366
Název nakladatele
Česká zemědělská univerzita v Praze (ČZU)
Místo vydání
Praha
Místo konání akce
Praha
Datum konání akce
19. 9. 2018
Typ akce podle státní příslušnosti
EUR - Evropská akce
Kód UT WoS článku
000512313800050