PUBLICITY OF TECHNOLOGICAL PROJECTS, TOPICS AND INNOVATIONS BY POSTERS

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F61988987%3A17450%2F16%3AA1701JXC" target="_blank" >RIV/61988987:17450/16:A1701JXC - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

PUBLICITY OF TECHNOLOGICAL PROJECTS, TOPICS AND INNOVATIONS BY POSTERS

Popis výsledku v původním jazyce

The paper deals with the publicity and the issue of advertisements for the area of technologies as it was within the project The Windows of Science Wide Open. CZ1.07/2.3.00/45.0004. There are principles of creation and impact of advertisements for technologies and its law and society aspects. It comments secondary impact of the retail chain advertisement to the value of creative work. The paper put the stress on the necessity of the scientist and technologists? activities for increasing of social status of technological fields in the company. The advertisements and advertising campaigns can inspire the human being. Explanation of the principles of the topic that is very important phenomena for promotion of engineers? work and scientists ?work.

Název v anglickém jazyce

PUBLICITY OF TECHNOLOGICAL PROJECTS, TOPICS AND INNOVATIONS BY POSTERS

Popis výsledku anglicky

The paper deals with the publicity and the issue of advertisements for the area of technologies as it was within the project The Windows of Science Wide Open. CZ1.07/2.3.00/45.0004. There are principles of creation and impact of advertisements for technologies and its law and society aspects. It comments secondary impact of the retail chain advertisement to the value of creative work. The paper put the stress on the necessity of the scientist and technologists? activities for increasing of social status of technological fields in the company. The advertisements and advertising campaigns can inspire the human being. Explanation of the principles of the topic that is very important phenomena for promotion of engineers? work and scientists ?work.

Druh

C - Kapitola v odborné knize

CEP obor

AM - Pedagogika a školství

OECD FORD obor

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Projekt

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Návaznosti

V - Vyzkumna aktivita podporovana z jinych verejnych zdroju

Rok uplatnění

2016

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název knihy nebo sborníku

Present Day Trends of Innovations 6

ISBN

978-83-60571-43-9

Počet stran výsledku

8

Strana od-do

202-209

Počet stran knihy

241

Název nakladatele

Printing Houze of Lomza State University of Applied Sciences

Místo vydání

Lomza

Kód UT WoS kapitoly

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