A novel approach for comparing web sites by using MicroGenres

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F61989100%3A27240%2F14%3A86093034" target="_blank" >RIV/61989100:27240/14:86093034 - isvavai.cz</a>

Výsledek na webu

<a href="http://dx.doi.org/10.1016/j.engappai.2014.06.011" target="_blank" >http://dx.doi.org/10.1016/j.engappai.2014.06.011</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.1016/j.engappai.2014.06.011" target="_blank" >10.1016/j.engappai.2014.06.011</a>

Jazyk výsledku

angličtina

Název v původním jazyce

A novel approach for comparing web sites by using MicroGenres

Popis výsledku v původním jazyce

In this paper, a novel approach is introduced to compare web sites by analysing their web page content Each web page can be expressed as a set of entities called MicroGenres, which in turn are abstractions about design patterns and genres for representing the page content This description is useful for web page and web site classification and for a deeper insight into the web site's social context. The web site comparison is useful for extracting patterns which can be used for improving Web search engine effectiveness, the identification of best practices in web site design and of course in the organization of web page content to personalize the web user experience on a web site. The effectiveness of the proposed approach was tested in a real world case, with e-shop web sites showing that a web site can be represented in a high level of abstraction by using MicroGenres, the contents of which can then be compared and given a measure corresponding to web site similarity. This measure is

Název v anglickém jazyce

A novel approach for comparing web sites by using MicroGenres

Popis výsledku anglicky

In this paper, a novel approach is introduced to compare web sites by analysing their web page content Each web page can be expressed as a set of entities called MicroGenres, which in turn are abstractions about design patterns and genres for representing the page content This description is useful for web page and web site classification and for a deeper insight into the web site's social context. The web site comparison is useful for extracting patterns which can be used for improving Web search engine effectiveness, the identification of best practices in web site design and of course in the organization of web page content to personalize the web user experience on a web site. The effectiveness of the proposed approach was tested in a real world case, with e-shop web sites showing that a web site can be represented in a high level of abstraction by using MicroGenres, the contents of which can then be compared and given a measure corresponding to web site similarity. This measure is

Druh

J_x - Nezařazeno - Článek v odborném periodiku (Jimp, Jsc a Jost)

CEP obor

IN - Informatika

OECD FORD obor

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Projekt

—

Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2014

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

ENGINEERING APPLICATIONS OF ARTIFICIAL INTELLIGENCE

ISSN

0952-1976

e-ISSN

—

Svazek periodika

35

Číslo periodika v rámci svazku

Neuveden

Stát vydavatele periodika

GB - Spojené království Velké Británie a Severního Irska

Počet stran výsledku

12

Strana od-do

187-198

Kód UT WoS článku

000341553200016

EID výsledku v databázi Scopus

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