The Influence of GDPR on Activities of Social Enterprises
Identifikátory výsledku
Kód výsledku v IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F61989592%3A15210%2F20%3A73599222" target="_blank" >RIV/61989592:15210/20:73599222 - isvavai.cz</a>
Výsledek na webu
<a href="https://link.springer.com/article/10.1007/s11036-020-01513-7#citeas" target="_blank" >https://link.springer.com/article/10.1007/s11036-020-01513-7#citeas</a>
DOI - Digital Object Identifier
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Alternativní jazyky
Jazyk výsledku
angličtina
Název v původním jazyce
The Influence of GDPR on Activities of Social Enterprises
Popis výsledku v původním jazyce
Social enterprises use a variety of tools to communicate with the public. These tools include, in particular, enterprise websites, online stores integrated into these websites and social media profiles. Nowadays, especially social media is an important corporate communication platform. Because all these tools work with personal data, social enterprises must take into account the new European Union regulation. General Data Protection Regulation – a legal framework of the personal data protection in the European Union is a widely discussed topic at the moment. The aim of this paper is to research the frequency of the communication tools used by social enterprises in the Czech Republic and the influence of General Data Protection Regulation on these instruments. To achieve this aim, two research questions are identified. What is the frequency and combination of using enterprise websites, online stores and social media profiles as main marketing, business and communication tools among Social Enterprises in the Czech Republic. What is the influence of General Data Protection Regulation on these tools in terms of social enterprises?
Název v anglickém jazyce
The Influence of GDPR on Activities of Social Enterprises
Popis výsledku anglicky
Social enterprises use a variety of tools to communicate with the public. These tools include, in particular, enterprise websites, online stores integrated into these websites and social media profiles. Nowadays, especially social media is an important corporate communication platform. Because all these tools work with personal data, social enterprises must take into account the new European Union regulation. General Data Protection Regulation – a legal framework of the personal data protection in the European Union is a widely discussed topic at the moment. The aim of this paper is to research the frequency of the communication tools used by social enterprises in the Czech Republic and the influence of General Data Protection Regulation on these instruments. To achieve this aim, two research questions are identified. What is the frequency and combination of using enterprise websites, online stores and social media profiles as main marketing, business and communication tools among Social Enterprises in the Czech Republic. What is the influence of General Data Protection Regulation on these tools in terms of social enterprises?
Klasifikace
Druh
J<sub>imp</sub> - Článek v periodiku v databázi Web of Science
CEP obor
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OECD FORD obor
50204 - Business and management
Návaznosti výsledku
Projekt
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Návaznosti
S - Specificky vyzkum na vysokych skolach
Ostatní
Rok uplatnění
2020
Kód důvěrnosti údajů
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Údaje specifické pro druh výsledku
Název periodika
MOBILE NETWORKS & APPLICATIONS
ISSN
1383-469X
e-ISSN
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Svazek periodika
25
Číslo periodika v rámci svazku
3
Stát vydavatele periodika
NL - Nizozemsko
Počet stran výsledku
8
Strana od-do
860-867
Kód UT WoS článku
000516234300001
EID výsledku v databázi Scopus
2-s2.0-85079730229