New challenge for competitiveness of an agro-food company: to gain global competitive advantage

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62156489%3A43310%2F10%3A00160597" target="_blank" >RIV/62156489:43310/10:00160597 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

New challenge for competitiveness of an agro-food company: to gain global competitive advantage

Popis výsledku v původním jazyce

As globalization continues its rapid pace, business managers must have the tools and expertise to discover new ways to obtain gains from trade and new ways to reduce the costs of trade. It is necessary to adopt original approaches, capabilities, and strategies to succeed in world markets. Developing international knowledge is the foremost management challenge in the emerging global market place. The aim of this paper is to introduce the "Star Analysis" as a method for applying this knowledge to obtain international competitive advantage. The results have been developed by the research project MSM 6215648904 "The Czech Economy in the Process of Integration and Globalisation, and the Development of Agricultural Sector and the Sector of Services under theNew Conditions of the Integrated European Market" of Mendel University in Brno, Faculty of Regional Development and International Studies.

Název v anglickém jazyce

New challenge for competitiveness of an agro-food company: to gain global competitive advantage

Popis výsledku anglicky

As globalization continues its rapid pace, business managers must have the tools and expertise to discover new ways to obtain gains from trade and new ways to reduce the costs of trade. It is necessary to adopt original approaches, capabilities, and strategies to succeed in world markets. Developing international knowledge is the foremost management challenge in the emerging global market place. The aim of this paper is to introduce the "Star Analysis" as a method for applying this knowledge to obtain international competitive advantage. The results have been developed by the research project MSM 6215648904 "The Czech Economy in the Process of Integration and Globalisation, and the Development of Agricultural Sector and the Sector of Services under theNew Conditions of the Integrated European Market" of Mendel University in Brno, Faculty of Regional Development and International Studies.

Druh

J_x - Nezařazeno - Článek v odborném periodiku (Jimp, Jsc a Jost)

CEP obor

AH - Ekonomie

OECD FORD obor

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Projekt

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Návaznosti

Z - Vyzkumny zamer (s odkazem do CEZ)

Rok uplatnění

2010

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

The Scientific Journal of Warsaw University of Life Science, series Problems of World Agriculture

ISSN

2081-6960

e-ISSN

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Svazek periodika

XXV

Číslo periodika v rámci svazku

3

Stát vydavatele periodika

PL - Polská republika

Počet stran výsledku

7

Strana od-do

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Kód UT WoS článku

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EID výsledku v databázi Scopus

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