An Evaluation of Customer-Centric Benefits Associated with Knowledge Management

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62690094%3A18450%2F11%3A10069320" target="_blank" >RIV/62690094:18450/11:10069320 - isvavai.cz</a>

Nalezeny alternativní kódy

RIV/61384399:31130/12:00043025 RIV/61384399:31130/12:00049956

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

An Evaluation of Customer-Centric Benefits Associated with Knowledge Management

Popis výsledku v původním jazyce

The importance of customers for business firms has created tough 'rivalries' among competitors over acquiring new customers or retaining/expanding relationship with current ones. In particular, customer knowledge has been utilized as a key strategic resource and distinctive core competency to gain sustainable competitive advantage following the transformation of organizations from 'product-centric' to 'customer-centric' ones. The advancements in electronic and web-enabled systems coupled with accelerations in globalization, competitive environments, and changing customer's preferences have created new challenges as well as opportunities for leveraging customer knowledge (CK) competencies.

Název v anglickém jazyce

An Evaluation of Customer-Centric Benefits Associated with Knowledge Management

Popis výsledku anglicky

The importance of customers for business firms has created tough 'rivalries' among competitors over acquiring new customers or retaining/expanding relationship with current ones. In particular, customer knowledge has been utilized as a key strategic resource and distinctive core competency to gain sustainable competitive advantage following the transformation of organizations from 'product-centric' to 'customer-centric' ones. The advancements in electronic and web-enabled systems coupled with accelerations in globalization, competitive environments, and changing customer's preferences have created new challenges as well as opportunities for leveraging customer knowledge (CK) competencies.

Druh

C - Kapitola v odborné knize

CEP obor

AE - Řízení, správa a administrativa

OECD FORD obor

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Projekt

<a href="/cs/project/GAP403%2F10%2F1310" target="_blank" >GAP403/10/1310: SMEW - Inteligentní prostředí na pracovištích</a><br>

Návaznosti

P - Projekt vyzkumu a vyvoje financovany z verejnych zdroju (s odkazem do CEP)

Rok uplatnění

2012

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název knihy nebo sborníku

Customer-centric knowledge management : concepts and applications

ISBN

978-1-61350-089-7

Počet stran výsledku

21

Strana od-do

124-145

Počet stran knihy

305

Název nakladatele

Information science reference

Místo vydání

Hershey

Kód UT WoS kapitoly

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