The most frequently used social network sites in travel and tourism – A Czech case study

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62690094%3A18450%2F16%3A50005579" target="_blank" >RIV/62690094:18450/16:50005579 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

The most frequently used social network sites in travel and tourism – A Czech case study

Popis výsledku v původním jazyce

The purpose of this study is to explore the most frequently used social network sites (SNSs) in travel and tourism by young Czech adults. The methods used in this article include a literature review in the acknowledged databases Web of Science, Scopus, ScienceDirect, and Springer, and a case study which focuses on the strengths, weaknesses, opportunities, and threats of the most frequently used SNSs by young university generation in the Czech Republic, more specifically, at the Faculty of Informatics and Management, University of Hradec Kralove. The findings show that the most popular SNSs are still general SNSs: Facebook and Twitter. As far as the field of travel and tourism is concerned, it is TripAdvisor, followed by Couchsurfing, Airbnb.com, and Booking.com.

Název v anglickém jazyce

The most frequently used social network sites in travel and tourism – A Czech case study

Popis výsledku anglicky

The purpose of this study is to explore the most frequently used social network sites (SNSs) in travel and tourism by young Czech adults. The methods used in this article include a literature review in the acknowledged databases Web of Science, Scopus, ScienceDirect, and Springer, and a case study which focuses on the strengths, weaknesses, opportunities, and threats of the most frequently used SNSs by young university generation in the Czech Republic, more specifically, at the Faculty of Informatics and Management, University of Hradec Kralove. The findings show that the most popular SNSs are still general SNSs: Facebook and Twitter. As far as the field of travel and tourism is concerned, it is TripAdvisor, followed by Couchsurfing, Airbnb.com, and Booking.com.

Druh

D - Stať ve sborníku

CEP obor

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OECD FORD obor

50802 - Media and socio-cultural communication

Projekt

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Návaznosti

I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Rok uplatnění

2016

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Vision 2020 : innovation management, development sustainability, and competitive economic growth 2016

ISBN

978-0-9860419-8-3

ISSN

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e-ISSN

neuvedeno

Počet stran výsledku

6

Strana od-do

2776-2781

Název nakladatele

IBIMA

Místo vydání

Norristown

Místo konání akce

Seville, Spain

Datum konání akce

9. 11. 2016

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

000392785700282