The influence of the consumers on ethics and the development of economy and CSR

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F70883521%3A28120%2F10%3A63509640" target="_blank" >RIV/70883521:28120/10:63509640 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

The influence of the consumers on ethics and the development of economy and CSR

Popis výsledku v původním jazyce

Connection between economics and ethics has become during recent years a very much discussed area. Global crisis was the evidence of the lack of ethics both in the corporate environment, public sector and among customers (consumers). In this article I will try to explain the concept of consumerist society and one of its key parts ? the customer (consumer). The influence of this component is very important, especially on the development of the overall economy of each country, but also on the developmentand implementation of corporate social responsibility. For analysis part was chosen a fieldwork made by INCOMA GfK, Ltd. for Institute of Agricultural Economics and Information of the Czech Republic and was enriched by qualitative data pertaining specifically to issues of consumerist society and corporate social responsibility. The article points to a lack of awareness of end-customers on issues of corporate social responsibility and demonstrates the minimal impact of CSR concept on cust

Název v anglickém jazyce

The influence of the consumers on ethics and the development of economy and CSR

Popis výsledku anglicky

Connection between economics and ethics has become during recent years a very much discussed area. Global crisis was the evidence of the lack of ethics both in the corporate environment, public sector and among customers (consumers). In this article I will try to explain the concept of consumerist society and one of its key parts ? the customer (consumer). The influence of this component is very important, especially on the development of the overall economy of each country, but also on the developmentand implementation of corporate social responsibility. For analysis part was chosen a fieldwork made by INCOMA GfK, Ltd. for Institute of Agricultural Economics and Information of the Czech Republic and was enriched by qualitative data pertaining specifically to issues of consumerist society and corporate social responsibility. The article points to a lack of awareness of end-customers on issues of corporate social responsibility and demonstrates the minimal impact of CSR concept on cust

Druh

D - Stať ve sborníku

CEP obor

AE - Řízení, správa a administrativa

OECD FORD obor

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Projekt

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Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2010

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Knowledge Management and Innovation: A Business Competitive Edge Perspective

ISBN

978-0-9821489-4-5

ISSN

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e-ISSN

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Počet stran výsledku

8

Strana od-do

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Název nakladatele

International Business Information Management Association

Místo vydání

Egypt, Cairo

Místo konání akce

Egypt, Cairo

Datum konání akce

1. 1. 2010

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

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