Situational analysis and its role in the process of strategic business management.

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F75081431%3A_____%2F18%3A00001533" target="_blank" >RIV/75081431:_____/18:00001533 - isvavai.cz</a>

Výsledek na webu

<a href="https://pjms.zim.pcz.pl/resources/html/article/details?id=183857" target="_blank" >https://pjms.zim.pcz.pl/resources/html/article/details?id=183857</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.17512/pjms.2018.18.1.26" target="_blank" >10.17512/pjms.2018.18.1.26</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Situational analysis and its role in the process of strategic business management.

Popis výsledku v původním jazyce

The paper focuses on the purpose and the role of methods of situation analysis, including managerial methods used as strategic tools in the management of enterprises for the formulation and development of corporate strategies. The research started in 2016 on a test group of 456 enterprises from the Czech Republic which included all size categories. Mathematical and statistical methods were used (methods of dimension reduction and generalized linear model) to analyze and to evaluate the importance of a strategic situation analysis, including managerial methods, in the process of generation of a corporate strategy in comparison with a corporate value potential, and to identify impact on their competitiveness and sustainability in the current market environment. The decisive activities for manufacturing and industrial enterprises include scientific and technical development and input logistics; in the services sector, the decisive activities are marketing, management of material and after-sale servicing. Profitability and competitiveness in the primary sector are most significantly influenced by output logistics and services. The value chain has been proved to strongly influence economic results and profitability but a generally presented opinion has not been confirmed about the importance, necessity and universal character of internal and external strategic analyses for formulation and development of a corporate strategy.

Název v anglickém jazyce

Situational analysis and its role in the process of strategic business management.

Popis výsledku anglicky

The paper focuses on the purpose and the role of methods of situation analysis, including managerial methods used as strategic tools in the management of enterprises for the formulation and development of corporate strategies. The research started in 2016 on a test group of 456 enterprises from the Czech Republic which included all size categories. Mathematical and statistical methods were used (methods of dimension reduction and generalized linear model) to analyze and to evaluate the importance of a strategic situation analysis, including managerial methods, in the process of generation of a corporate strategy in comparison with a corporate value potential, and to identify impact on their competitiveness and sustainability in the current market environment. The decisive activities for manufacturing and industrial enterprises include scientific and technical development and input logistics; in the services sector, the decisive activities are marketing, management of material and after-sale servicing. Profitability and competitiveness in the primary sector are most significantly influenced by output logistics and services. The value chain has been proved to strongly influence economic results and profitability but a generally presented opinion has not been confirmed about the importance, necessity and universal character of internal and external strategic analyses for formulation and development of a corporate strategy.

Druh

J_imp - Článek v periodiku v databázi Web of Science

CEP obor

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OECD FORD obor

50204 - Business and management

Projekt

—

Návaznosti

V - Vyzkumna aktivita podporovana z jinych verejnych zdroju

Rok uplatnění

2018

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

Polish Journal of Management Studies

ISSN

2081-7452

e-ISSN

—

Svazek periodika

18

Číslo periodika v rámci svazku

1

Stát vydavatele periodika

PL - Polská republika

Počet stran výsledku

12

Strana od-do

353-364

Kód UT WoS článku

000457447600026

EID výsledku v databázi Scopus

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