APPLICATION OF THE THEORY OF CONSTRAINTS IN THE SERVICE SECTOR

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F75081431%3A_____%2F25%3A00002950" target="_blank" >RIV/75081431:_____/25:00002950 - isvavai.cz</a>

Výsledek na webu

<a href="https://www.magnanimitas.cz/ADALTA/1402/PDF/1402.pdf" target="_blank" >https://www.magnanimitas.cz/ADALTA/1402/PDF/1402.pdf</a>

DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

APPLICATION OF THE THEORY OF CONSTRAINTS IN THE SERVICE SECTOR

Popis výsledku v původním jazyce

Innovations involve changes to strengthen the company’s position in hugely competitive markets. McDonald’s food chain has always sought to implement the Theory of Constraints (ToC), detecting global weak points to work on. This innovative approach comprises facilitating and cost reduction of production processes or expanding business services. In the article, we evaluate the impact of these innovations using the linear regression method in the McDonald's food chain in Czechia between 2007 and 2020. Our results show that the McCafé and McDelivery services are the most profitable businesses for the expansion of business activities, services and distribution channels. By following successful business models, the food chain reacts intelligently to new market trends in this global competition. Our findings agree with the further pursuit of ventures for expanding business activities.

Název v anglickém jazyce

APPLICATION OF THE THEORY OF CONSTRAINTS IN THE SERVICE SECTOR

Popis výsledku anglicky

Innovations involve changes to strengthen the company’s position in hugely competitive markets. McDonald’s food chain has always sought to implement the Theory of Constraints (ToC), detecting global weak points to work on. This innovative approach comprises facilitating and cost reduction of production processes or expanding business services. In the article, we evaluate the impact of these innovations using the linear regression method in the McDonald's food chain in Czechia between 2007 and 2020. Our results show that the McCafé and McDelivery services are the most profitable businesses for the expansion of business activities, services and distribution channels. By following successful business models, the food chain reacts intelligently to new market trends in this global competition. Our findings agree with the further pursuit of ventures for expanding business activities.

Druh

J_ost - Ostatní články v recenzovaných periodicích

CEP obor

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OECD FORD obor

50200 - Economics and Business

Projekt

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Návaznosti

V - Vyzkumna aktivita podporovana z jinych verejnych zdroju

Rok uplatnění

2025

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

AD ALTA: Journal Of Interdisciplinary Research

ISSN

1804-7890

e-ISSN

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Svazek periodika

14

Číslo periodika v rámci svazku

2

Stát vydavatele periodika

CZ - Česká republika

Počet stran výsledku

7

Strana od-do

171-177

Kód UT WoS článku

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EID výsledku v databázi Scopus

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