Do Consumers and Producers Benefit from Labels of Regional Origin? The Case of the Czech Republic

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00027251%3A_____%2F18%3AN0000019" target="_blank" >RIV/00027251:_____/18:N0000019 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Do Consumers and Producers Benefit from Labels of Regional Origin? The Case of the Czech Republic

Popis výsledku v původním jazyce

Certification labeling schemes have become a popular means for suppliers to deliver information about food quality and other product characteristics. The objective of the paper is to show if chosen regional certification schemes and related logos do attract consumers´ attention if meet their notion of regional food and if the logos/labes provide sufficient guidance for consumers shopping decisions. Using the on-line survey, chi square test and probit regression it is found out that the current schemes are not much successful in attracting attention of households (consumers) and proposals for the improvements are made.

Název v anglickém jazyce

Do Consumers and Producers Benefit from Labels of Regional Origin? The Case of the Czech Republic

Popis výsledku anglicky

Certification labeling schemes have become a popular means for suppliers to deliver information about food quality and other product characteristics. The objective of the paper is to show if chosen regional certification schemes and related logos do attract consumers´ attention if meet their notion of regional food and if the logos/labes provide sufficient guidance for consumers shopping decisions. Using the on-line survey, chi square test and probit regression it is found out that the current schemes are not much successful in attracting attention of households (consumers) and proposals for the improvements are made.

Druh

C - Kapitola v odborné knize

CEP obor

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OECD FORD obor

50204 - Business and management

Projekt

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Návaznosti

I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Rok uplatnění

2018

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název knihy nebo sborníku

Consumer Perception of Food Attributes

ISBN

978-1-138-19684-1

Počet stran výsledku

18

Strana od-do

203-220

Počet stran knihy

306

Název nakladatele

Aoyama University, Tokyo, Japan

Místo vydání

Boca Raton, Florida, USA

Kód UT WoS kapitoly

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