Contextualising author-audience convergences

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216208%3A11230%2F11%3A10100608" target="_blank" >RIV/00216208:11230/11:10100608 - isvavai.cz</a>

Výsledek na webu

<a href="http://dx.doi.org/10.1080/09502386.2011.600537" target="_blank" >http://dx.doi.org/10.1080/09502386.2011.600537</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.1080/09502386.2011.600537" target="_blank" >10.1080/09502386.2011.600537</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Contextualising author-audience convergences

Popis výsledku v původním jazyce

New media discourses are often engulfed by a variety of claims that emphasize their specificity. We can find the formulation of strong claims of novelty and uniqueness, in combination with processes of forgetfulness in relation to the societal roles of old media technologies. This article starts with a discussion on (new) audience theory, mapping and structuring the diversity of audience articulations with a focus on two of its main dimensions: the active/passive and the interaction/participation dimension. This mapping will then be used to problematize and critique the strong claims of novelty and uniqueness that ''new'' participatory technologies have generated. Moreover, this theoretical mapping will also show that audience theory turns out to be quite stable in its capacity to facilitate the understanding of the diversity of relations between humans and media technology. Three claims are scrutinized: the shift from one-to-many to many-to-many communication; the re-articulation of t

Název v anglickém jazyce

Contextualising author-audience convergences

Popis výsledku anglicky

New media discourses are often engulfed by a variety of claims that emphasize their specificity. We can find the formulation of strong claims of novelty and uniqueness, in combination with processes of forgetfulness in relation to the societal roles of old media technologies. This article starts with a discussion on (new) audience theory, mapping and structuring the diversity of audience articulations with a focus on two of its main dimensions: the active/passive and the interaction/participation dimension. This mapping will then be used to problematize and critique the strong claims of novelty and uniqueness that ''new'' participatory technologies have generated. Moreover, this theoretical mapping will also show that audience theory turns out to be quite stable in its capacity to facilitate the understanding of the diversity of relations between humans and media technology. Three claims are scrutinized: the shift from one-to-many to many-to-many communication; the re-articulation of t

Druh

J_x - Nezařazeno - Článek v odborném periodiku (Jimp, Jsc a Jost)

CEP obor

AJ - Písemnictví, mas–media, audiovize

OECD FORD obor

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Projekt

—

Návaznosti

Z - Vyzkumny zamer (s odkazem do CEZ)

Rok uplatnění

2011

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

Cultural Studies

ISSN

0950-2386

e-ISSN

—

Svazek periodika

25

Číslo periodika v rámci svazku

4

Stát vydavatele periodika

GB - Spojené království Velké Británie a Severního Irska

Počet stran výsledku

17

Strana od-do

517-533

Kód UT WoS článku

000299281600004

EID výsledku v databázi Scopus

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