Celebrities in Czech political communication

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216208%3A11230%2F15%3A10321991" target="_blank" >RIV/00216208:11230/15:10321991 - isvavai.cz</a>

Výsledek na webu

<a href="http://dx.doi.org/10.1080/19392397.2015.1035045" target="_blank" >http://dx.doi.org/10.1080/19392397.2015.1035045</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.1080/19392397.2015.1035045" target="_blank" >10.1080/19392397.2015.1035045</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Celebrities in Czech political communication

Popis výsledku v původním jazyce

Celebrities are able to exert a significant impact on the agenda of political communication in contemporary society, and many academic researchers argue that the fields of politics, popular culture and media have in various ways converged (e.g. Zoonen, 2005, Becker, 2012, Marshall, 1997). The text focuses on the ways that celebrities relate to political communication and how these fields consequently change. This paper outlines the findings of an analysis of a case study of celebrity endorsements in a recent Czech parliamentary election campaign (in 2010). The case study is part of broader research comparing selected cases in the Czech Republic and shows the development of celebrity endorsement in contemporary political communication. In this particular case, the actors transformed 'symbolic capital' (Davis, 2010) into media capital and intervened in the political field using the concept of 'self-evident' anti-communism.

Název v anglickém jazyce

Celebrities in Czech political communication

Popis výsledku anglicky

Celebrities are able to exert a significant impact on the agenda of political communication in contemporary society, and many academic researchers argue that the fields of politics, popular culture and media have in various ways converged (e.g. Zoonen, 2005, Becker, 2012, Marshall, 1997). The text focuses on the ways that celebrities relate to political communication and how these fields consequently change. This paper outlines the findings of an analysis of a case study of celebrity endorsements in a recent Czech parliamentary election campaign (in 2010). The case study is part of broader research comparing selected cases in the Czech Republic and shows the development of celebrity endorsement in contemporary political communication. In this particular case, the actors transformed 'symbolic capital' (Davis, 2010) into media capital and intervened in the political field using the concept of 'self-evident' anti-communism.

Druh

J_x - Nezařazeno - Článek v odborném periodiku (Jimp, Jsc a Jost)

CEP obor

AJ - Písemnictví, mas–media, audiovize

OECD FORD obor

—

Projekt

—

Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2015

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

Celebrity Studies

ISSN

1939-2397

e-ISSN

—

Svazek periodika

6

Číslo periodika v rámci svazku

2

Stát vydavatele periodika

GB - Spojené království Velké Británie a Severního Irska

Počet stran výsledku

5

Strana od-do

247-251

Kód UT WoS článku

000368708300008

EID výsledku v databázi Scopus

2-s2.0-84946161185