Quality and Customer Satisfaction as Competitiveness Factors in the Food Industry

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216224%3A14560%2F14%3A00075209" target="_blank" >RIV/00216224:14560/14:00075209 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Quality and Customer Satisfaction as Competitiveness Factors in the Food Industry

Popis výsledku v původním jazyce

The subject of this paper is an analysis of Quality management (QM) in food businesses and customers? perception of quality ? customer satisfaction. The main objective of the research is to determine the influence of quality on business performance and competitiveness. The article?s objective is to compare the level of QM by businesses in food industry and level of their customers? satisfaction and conclude the impact on competitiveness. The quality is perceived here as a product?s ability to satisfy acustomer?s needs and requirements. The research is divided into three parts. In the first part, food businesses are contacted and their QM performance is investigated based on selected data from the financial statements; then a questionnaire is used to obtain businesses? subjective view of their QM and the quality of their products. The last part, which is subject of this paper, is a comparison of data and results obtained.

Název v anglickém jazyce

Quality and Customer Satisfaction as Competitiveness Factors in the Food Industry

Popis výsledku anglicky

The subject of this paper is an analysis of Quality management (QM) in food businesses and customers? perception of quality ? customer satisfaction. The main objective of the research is to determine the influence of quality on business performance and competitiveness. The article?s objective is to compare the level of QM by businesses in food industry and level of their customers? satisfaction and conclude the impact on competitiveness. The quality is perceived here as a product?s ability to satisfy acustomer?s needs and requirements. The research is divided into three parts. In the first part, food businesses are contacted and their QM performance is investigated based on selected data from the financial statements; then a questionnaire is used to obtain businesses? subjective view of their QM and the quality of their products. The last part, which is subject of this paper, is a comparison of data and results obtained.

Druh

D - Stať ve sborníku

CEP obor

AE - Řízení, správa a administrativa

OECD FORD obor

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Projekt

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Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2014

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Proceedings of the 2nd International Conference on Management, Leadership and Governance ICMLG 2014

ISBN

9781909507999

ISSN

2049-6818

e-ISSN

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Počet stran výsledku

9

Strana od-do

286-294

Název nakladatele

Academic Publishing International Limited

Místo vydání

Reading (UK)

Místo konání akce

Wellesley

Datum konání akce

1. 1. 2014

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

000340523100037