Comparison of car sharing situation according to tourism in Austria and the Czech Republic

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F00216305%3A26510%2F26%3A0200002" target="_blank" >RIV/00216305:26510/26:0200002 - isvavai.cz</a>

Výsledek na webu

<a href="https://mmidentity.fmk.sk/wp-content/uploads/2025/12/MMI_2025_eng.pdf" target="_blank" >https://mmidentity.fmk.sk/wp-content/uploads/2025/12/MMI_2025_eng.pdf</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.34135/mmidentity-2025-47" target="_blank" >10.34135/mmidentity-2025-47</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Comparison of car sharing situation according to tourism in Austria and the Czech Republic

Popis výsledku v původním jazyce

The sharing economy has emerged as one of the most influential global trends, fundamentally transforming the ways in which resources are consumed and utilized across different sectors. Among its diverse applications, tourism has been particularly affected due to the strong connection between sharing-based services and travel-related needs. While accommodation sharing through flats and houses often depends on cultural and legislative frameworks of individual countries, vehicle sharing has proven to be a more flexible and scalable alternative. Car-sharing in particular has become an increasingly attractive solution in densely populated cities, where parking spaces are limited and mobility needs continue to rise. Beyond urban residents, tourists represent a specific and growing user group whose mobility requirements are closely tied to the availability of reliable and affordable transport solutions. This article explores the current status of car-sharing in the Czech Republic and Austria, focusing on its linkages to tourism trends and company performance. The study emphasizes how factor analysis can be applied to identify key performance areas for car-sharing operators, thereby supporting more efficient strategic decision-making. Particular attention is devoted to the role of electric vehicles (EVs) within shared fleets, as their adoption represents a crucial step toward sustainable mobility and the reduction of environmental impacts associated with tourism-related transportation. The primary objective is to predict the development of EV charging infrastructure in both countries and to propose strategic recommendations that may accelerate growth in this area. Methodological approaches include the use of regression techniques to explore the relationship between infrastructure availability, user demand, and adoption rates. The contribution also highlights the importance of public-private partnerships, government incentives, and renewable energy integration for achieving long-term sustainability. By providing a comparative perspective on Austria and the Czech Republic, the study offers insights that can be transferred to other regions seeking to expand car-sharing services and strengthen their tourism ecosystems.

Název v anglickém jazyce

Comparison of car sharing situation according to tourism in Austria and the Czech Republic

Popis výsledku anglicky

The sharing economy has emerged as one of the most influential global trends, fundamentally transforming the ways in which resources are consumed and utilized across different sectors. Among its diverse applications, tourism has been particularly affected due to the strong connection between sharing-based services and travel-related needs. While accommodation sharing through flats and houses often depends on cultural and legislative frameworks of individual countries, vehicle sharing has proven to be a more flexible and scalable alternative. Car-sharing in particular has become an increasingly attractive solution in densely populated cities, where parking spaces are limited and mobility needs continue to rise. Beyond urban residents, tourists represent a specific and growing user group whose mobility requirements are closely tied to the availability of reliable and affordable transport solutions. This article explores the current status of car-sharing in the Czech Republic and Austria, focusing on its linkages to tourism trends and company performance. The study emphasizes how factor analysis can be applied to identify key performance areas for car-sharing operators, thereby supporting more efficient strategic decision-making. Particular attention is devoted to the role of electric vehicles (EVs) within shared fleets, as their adoption represents a crucial step toward sustainable mobility and the reduction of environmental impacts associated with tourism-related transportation. The primary objective is to predict the development of EV charging infrastructure in both countries and to propose strategic recommendations that may accelerate growth in this area. Methodological approaches include the use of regression techniques to explore the relationship between infrastructure availability, user demand, and adoption rates. The contribution also highlights the importance of public-private partnerships, government incentives, and renewable energy integration for achieving long-term sustainability. By providing a comparative perspective on Austria and the Czech Republic, the study offers insights that can be transferred to other regions seeking to expand car-sharing services and strengthen their tourism ecosystems.

Druh

D - Stať ve sborníku

CEP obor

—

OECD FORD obor

50204 - Business and management

Projekt

—

Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2025

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Marketing identity - The power(s) of communicationn

ISBN

978-80-572-0555-5

ISSN

—

e-ISSN

—

Počet stran výsledku

11

Strana od-do

521-531

Název nakladatele

FMK UCM v Trnave

Místo vydání

Trnava

Místo konání akce

Voderady (SK)

Datum konání akce

11. 11. 2025

Typ akce podle státní příslušnosti

EUR - Evropská akce

Kód UT WoS článku

001699275500047