Consumers' intentions to utilize smartphone diet applications: an integration of the privacy calculus model with self-efficacy, trust and experience

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F04130081%3A_____%2F24%3AN0000016" target="_blank" >RIV/04130081:_____/24:N0000016 - isvavai.cz</a>

Výsledek na webu

<a href="https://www.emerald.com/insight/content/doi/10.1108/bfj-11-2023-0989/full/html" target="_blank" >https://www.emerald.com/insight/content/doi/10.1108/bfj-11-2023-0989/full/html</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.1108/BFJ-11-2023-0989" target="_blank" >10.1108/BFJ-11-2023-0989</a>

Jazyk výsledku

angličtina

Název v původním jazyce

Consumers' intentions to utilize smartphone diet applications: an integration of the privacy calculus model with self-efficacy, trust and experience

Popis výsledku v původním jazyce

Purpose The purpose of this study is to investigate the determinants of behavioral intention to use smartphone diet applications within the emerging market. Specifically, it focuses on the Privacy Calculus Model constructs, encompassing perceived risk and perceived benefit, as well as the pivotal elements of trust and self-efficacy. It also explores the moderating influence of experience on the influencing factors and intention to use a diet application. Design/methodology/approach In a survey with 572 respondents, data analysis was conducted using partial least squares (PLS) structural equation modeling. Findings The findings reveal that perceived risk exerts a significant negative influence on behavioral intention. Conversely, perceived benefit, trust and self-efficacy exhibit a positive impact on behavioral intention. Moreover, the study delves into the moderating role of users' experience, which is found to significantly influence these relationships, suggesting that user experience plays a pivotal role in shaping the adoption dynamics of diet applications. Research limitations/implications The limitations of this study may include the sample size and the specific focus on the emerging market of Saudi Arabia. The implications of the findings are relevant for scholars, developers, marketers, and policymakers seeking to promote the use of smartphone diet applications. Originality/value This study adds value by exploring the determinants of behavioral intention in the context of smartphone diet applications, and it is a first attempt to test the moderating role of users' experiences, providing valuable insights for various stakeholders in the field.

Název v anglickém jazyce

Consumers' intentions to utilize smartphone diet applications: an integration of the privacy calculus model with self-efficacy, trust and experience

Popis výsledku anglicky

Purpose The purpose of this study is to investigate the determinants of behavioral intention to use smartphone diet applications within the emerging market. Specifically, it focuses on the Privacy Calculus Model constructs, encompassing perceived risk and perceived benefit, as well as the pivotal elements of trust and self-efficacy. It also explores the moderating influence of experience on the influencing factors and intention to use a diet application. Design/methodology/approach In a survey with 572 respondents, data analysis was conducted using partial least squares (PLS) structural equation modeling. Findings The findings reveal that perceived risk exerts a significant negative influence on behavioral intention. Conversely, perceived benefit, trust and self-efficacy exhibit a positive impact on behavioral intention. Moreover, the study delves into the moderating role of users' experience, which is found to significantly influence these relationships, suggesting that user experience plays a pivotal role in shaping the adoption dynamics of diet applications. Research limitations/implications The limitations of this study may include the sample size and the specific focus on the emerging market of Saudi Arabia. The implications of the findings are relevant for scholars, developers, marketers, and policymakers seeking to promote the use of smartphone diet applications. Originality/value This study adds value by exploring the determinants of behavioral intention in the context of smartphone diet applications, and it is a first attempt to test the moderating role of users' experiences, providing valuable insights for various stakeholders in the field.

Druh

J_imp - Článek v periodiku v databázi Web of Science

CEP obor

—

OECD FORD obor

50204 - Business and management

Projekt

—

Návaznosti

N - Vyzkumna aktivita podporovana z neverejnych zdroju

Rok uplatnění

2024

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

BRITISH FOOD JOURNAL

ISSN

0007-070X

e-ISSN

1758-4108

Svazek periodika

126

Číslo periodika v rámci svazku

6

Stát vydavatele periodika

GB - Spojené království Velké Británie a Severního Irska

Počet stran výsledku

22

Strana od-do

2416-2437

Kód UT WoS článku

001193205400001

EID výsledku v databázi Scopus

2-s2.0-85189042974