Corporate Risks Related to Involvement in International Trade

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F46747885%3A24310%2F15%3A00002820" target="_blank" >RIV/46747885:24310/15:00002820 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Corporate Risks Related to Involvement in International Trade

Popis výsledku v původním jazyce

This paper is based on thorough research of both domestic and foreign professional literature sources, and also of source materials published in scientific databases. It deals with the issue of B2B trade specialized company entering a foreign market. Inthe theoretical part this material examines specific conditions of companies located close to Germany, with potential to enter the German market. Analyses are presented suitable to identify the target segment. The situational analysis is followed by presentation of possible entries in foreign markets, and the related risks. In its practical part this contribution uses case study as one of the methods of quantitative research to follow an entry of a Czech company in German market near the border.

Název v anglickém jazyce

Corporate Risks Related to Involvement in International Trade

Popis výsledku anglicky

This paper is based on thorough research of both domestic and foreign professional literature sources, and also of source materials published in scientific databases. It deals with the issue of B2B trade specialized company entering a foreign market. Inthe theoretical part this material examines specific conditions of companies located close to Germany, with potential to enter the German market. Analyses are presented suitable to identify the target segment. The situational analysis is followed by presentation of possible entries in foreign markets, and the related risks. In its practical part this contribution uses case study as one of the methods of quantitative research to follow an entry of a Czech company in German market near the border.

Druh

D - Stať ve sborníku

CEP obor

AH - Ekonomie

OECD FORD obor

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Projekt

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Návaznosti

I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Rok uplatnění

2015

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Opportunities and threats to current business management in cross-border comparison 2015

ISBN

978-3-86367-038-2

ISSN

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e-ISSN

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Počet stran výsledku

10

Strana od-do

127-138

Název nakladatele

GUC - Verlag der Gesellschaft für Unternehmensrechnung und Controlling

Místo vydání

Chemnitz

Místo konání akce

Plzeň

Datum konání akce

1. 1. 2015

Typ akce podle státní příslušnosti

EUR - Evropská akce

Kód UT WoS článku

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