On Agents Negotiation in a Trading Company Simulation

Kód výsledku v IS VaVaI

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Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

On Agents Negotiation in a Trading Company Simulation

Popis výsledku v původním jazyce

The aim of this paper is to propose an innovative approach to describe the customer behavior in the trading processes of a virtual company. Agent-based modeling and simulation techniques are used to implement a multi-agent system to serve as a simulationframework. The framework should be a basic part of a management system operating in the integration with real system of a company (e.g. ERP system) to investigate and to predict chosen business metrics of a company. This will ensure the management of acompany to support their decision-making processes. The paper firstly presents some of the existing theories about consumer behavior and the types of factors influencing it. Secondly, characterizes multi-agent model of a virtual company, the agents participating in the seller-customer negotiation, and the production function. The production function is used to count the product price while negotiating. Lastly, the simulation results and their validation are described. To sum up, the prop

Název v anglickém jazyce

On Agents Negotiation in a Trading Company Simulation

Popis výsledku anglicky

The aim of this paper is to propose an innovative approach to describe the customer behavior in the trading processes of a virtual company. Agent-based modeling and simulation techniques are used to implement a multi-agent system to serve as a simulationframework. The framework should be a basic part of a management system operating in the integration with real system of a company (e.g. ERP system) to investigate and to predict chosen business metrics of a company. This will ensure the management of acompany to support their decision-making processes. The paper firstly presents some of the existing theories about consumer behavior and the types of factors influencing it. Secondly, characterizes multi-agent model of a virtual company, the agents participating in the seller-customer negotiation, and the production function. The production function is used to count the product price while negotiating. Lastly, the simulation results and their validation are described. To sum up, the prop

Druh

D - Stať ve sborníku

CEP obor

IN - Informatika

OECD FORD obor

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Projekt

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Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2013

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

25th European Modeling and Simulation Symposium, EMSS 2013

ISBN

978-88-97999-22-5

ISSN

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e-ISSN

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Počet stran výsledku

5

Strana od-do

14-18

Název nakladatele

DIME Universita di Genova

Místo vydání

Rende

Místo konání akce

Atény

Datum konání akce

25. 7. 2013

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

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