The Basic Characteristics of Successful Business Strategy

Kód výsledku v IS VaVaI

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Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

The Basic Characteristics of Successful Business Strategy

Popis výsledku v původním jazyce

This article shows the need of using an exact treated business strategy for reaching competitive advantage and thus creating value in the firm. The exact standard steps of strategy formulation, implementation and evaluation are to be performed in the whole firm's organism, even at the process' level. But the firm cannot rely only on exact executing of given proceedings. To keep flexibility to respond to environmental development there is necessary to check continuously the correctness of approved business strategy. Beside the "hard" measures, such as financial indicators or values given in firm's technical standards, the "soft" measures gain importance in securing the growth of the firm's performance. Several tools of testing the correctness of business strategy performance are presented in the content of this article

Název v anglickém jazyce

The Basic Characteristics of Successful Business Strategy

Popis výsledku anglicky

This article shows the need of using an exact treated business strategy for reaching competitive advantage and thus creating value in the firm. The exact standard steps of strategy formulation, implementation and evaluation are to be performed in the whole firm's organism, even at the process' level. But the firm cannot rely only on exact executing of given proceedings. To keep flexibility to respond to environmental development there is necessary to check continuously the correctness of approved business strategy. Beside the "hard" measures, such as financial indicators or values given in firm's technical standards, the "soft" measures gain importance in securing the growth of the firm's performance. Several tools of testing the correctness of business strategy performance are presented in the content of this article

Druh

D - Stať ve sborníku

CEP obor

AH - Ekonomie

OECD FORD obor

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Projekt

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Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2011

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Annals of DAAAM for 2011 & Proceedings of the 22nd International DAAAM Symposium "Intelligent Manufacturing & Automation: Power of Knowledge and Creativity"

ISBN

978-3-901509-83-4

ISSN

1726-9679

e-ISSN

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Počet stran výsledku

2

Strana od-do

1383-1384

Název nakladatele

Danube Adria Association for Automation & Manufacturing

Místo vydání

Vienna

Místo konání akce

Vienna

Datum konání akce

23. 11. 2011

Typ akce podle státní příslušnosti

EUR - Evropská akce

Kód UT WoS článku

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