Do young consumers care about ethics? Influence of DEAR and GDI on buying preferences – A pilot study

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F60460709%3A41340%2F17%3A73389" target="_blank" >RIV/60460709:41340/17:73389 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Do young consumers care about ethics? Influence of DEAR and GDI on buying preferences – A pilot study

Popis výsledku v původním jazyce

The purpose of this study was to investigate how Development Education Awareness Rising and Global Development Issues knowledge affects consumers preferences among higher education students in the Czech Republic. Our results show a positive correlation between examined factors, such as knowledge of specific terms with socially responsible consumers behaviour. If consumers are well informed, positively influenced and have access to ethical products, they act as socially responsible consumers. Therefore, there is proven importance of education and access to information as a key component for conscious behaviour. These days Global Development Education and Development Education Awareness Rising should be considered not only alternatively in education, but become more common parts of educational process. This paper is a pilot study to be followed by indepth research covering representative samples of students at Czech HEIs which have incorporated DEAR in their study curricula.

Název v anglickém jazyce

Do young consumers care about ethics? Influence of DEAR and GDI on buying preferences – A pilot study

Popis výsledku anglicky

The purpose of this study was to investigate how Development Education Awareness Rising and Global Development Issues knowledge affects consumers preferences among higher education students in the Czech Republic. Our results show a positive correlation between examined factors, such as knowledge of specific terms with socially responsible consumers behaviour. If consumers are well informed, positively influenced and have access to ethical products, they act as socially responsible consumers. Therefore, there is proven importance of education and access to information as a key component for conscious behaviour. These days Global Development Education and Development Education Awareness Rising should be considered not only alternatively in education, but become more common parts of educational process. This paper is a pilot study to be followed by indepth research covering representative samples of students at Czech HEIs which have incorporated DEAR in their study curricula.

Druh

J_SC - Článek v periodiku v databázi SCOPUS

CEP obor

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OECD FORD obor

50403 - Social topics (Women´s and gender studies; Social issues; Family studies; Social work)

Projekt

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Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2017

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

Agronomy Research

ISSN

1406-894X

e-ISSN

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Svazek periodika

15

Číslo periodika v rámci svazku

1

Stát vydavatele periodika

CZ - Česká republika

Počet stran výsledku

10

Strana od-do

270-279

Kód UT WoS článku

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EID výsledku v databázi Scopus

2-s2.0-85019553834