Do gender and personality traits influence use of deal sites? : A replication

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F60461373%3A22340%2F17%3A43915174" target="_blank" >RIV/60461373:22340/17:43915174 - isvavai.cz</a>

Nalezeny alternativní kódy

RIV/60461373:22810/17:43915174 RIV/61384399:31140/17:00050352

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Do gender and personality traits influence use of deal sites? : A replication

Popis výsledku v původním jazyce

There is a growing body of literature on impact of personality traits on technology adoption. But majority of these studies are never replicated and, therefore, it is hard to estimate how general are their findings. The focus of this paper is adoption of deal sites, and its aim to replicate in the Czech Republic a research of deal sites use originally conducted in Denmark. While in Denmark, agreeableness, neuroticism, and gender significantly influenced use of deal sites, in the Czech Republic, it was the remaining traits - extraversion, conscientiousness, and openness to experience, and gender. In both surveys, women used deal sites more than men. If usage is defined as at least one purchase within last six months, then only gender and extraversion are significant and conscientiousness is borderline significant.

Název v anglickém jazyce

Do gender and personality traits influence use of deal sites? : A replication

Popis výsledku anglicky

There is a growing body of literature on impact of personality traits on technology adoption. But majority of these studies are never replicated and, therefore, it is hard to estimate how general are their findings. The focus of this paper is adoption of deal sites, and its aim to replicate in the Czech Republic a research of deal sites use originally conducted in Denmark. While in Denmark, agreeableness, neuroticism, and gender significantly influenced use of deal sites, in the Czech Republic, it was the remaining traits - extraversion, conscientiousness, and openness to experience, and gender. In both surveys, women used deal sites more than men. If usage is defined as at least one purchase within last six months, then only gender and extraversion are significant and conscientiousness is borderline significant.

Druh

D - Stať ve sborníku

CEP obor

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OECD FORD obor

50204 - Business and management

Projekt

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Návaznosti

I - Institucionalni podpora na dlouhodoby koncepcni rozvoj vyzkumne organizace

Rok uplatnění

2017

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Proceedings of the 12th International Conference on Strategic Management and its Support by Information Systems 2017

ISBN

978-80-248-4046-8

ISSN

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e-ISSN

neuvedeno

Počet stran výsledku

8

Strana od-do

112-119

Název nakladatele

VŠB - Technická univerzita Ostrava

Místo vydání

Ostrava

Místo konání akce

Ostrava

Datum konání akce

25. 5. 2017

Typ akce podle státní příslušnosti

EUR - Evropská akce

Kód UT WoS článku

000417344100012