BCG analysis as an innovative it application in industrial companies

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F61989100%3A27350%2F16%3A86098514" target="_blank" >RIV/61989100:27350/16:86098514 - isvavai.cz</a>

Výsledek na webu

<a href="http://idimt.org/wp-content/uploads/proceedings/IDIMT_proceedings_2016.pdf" target="_blank" >http://idimt.org/wp-content/uploads/proceedings/IDIMT_proceedings_2016.pdf</a>

DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

BCG analysis as an innovative it application in industrial companies

Popis výsledku v původním jazyce

Long-term and strategic cooperation between industry and universities is one of the basic tools for achieving the desired competitiveness of companies. The research team from the Institute of Economics and Control Systems HGF VSB-TUO in cooperation with industrial companies in the region creates an innovative system for processing of strategic analyses of industrial companies, which assists managers in their decision making when solving current needs. One of analyses, which this system includes, is BCG analysis. This is a known method which faces a number of obstacles in practice. The paper shows how the research team proceeded in the integration of BCG into a comprehensive system, and how the negative characteristics of this analysis were removed.

Název v anglickém jazyce

BCG analysis as an innovative it application in industrial companies

Popis výsledku anglicky

Long-term and strategic cooperation between industry and universities is one of the basic tools for achieving the desired competitiveness of companies. The research team from the Institute of Economics and Control Systems HGF VSB-TUO in cooperation with industrial companies in the region creates an innovative system for processing of strategic analyses of industrial companies, which assists managers in their decision making when solving current needs. One of analyses, which this system includes, is BCG analysis. This is a known method which faces a number of obstacles in practice. The paper shows how the research team proceeded in the integration of BCG into a comprehensive system, and how the negative characteristics of this analysis were removed.

Druh

D - Stať ve sborníku

CEP obor

AE - Řízení, správa a administrativa

OECD FORD obor

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Projekt

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Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2016

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

IDIMT-2016 : Information Technology, Society and Economy Strategic Cross-Influences : 24th Interdisciplinary Information Management Talks : Sept. 7-9, 2016, Poděbrady, Czech Republic

ISBN

978-3-99033-869-8

ISSN

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e-ISSN

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Počet stran výsledku

8

Strana od-do

77-84

Název nakladatele

Trauner

Místo vydání

Linz

Místo konání akce

Podebrady

Datum konání akce

7. 9. 2016

Typ akce podle státní příslušnosti

EUR - Evropská akce

Kód UT WoS článku

000387756100009