New approach to evaluate the TOWS matrix and its application in a mining company

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F61989100%3A27350%2F18%3A10239513" target="_blank" >RIV/61989100:27350/18:10239513 - isvavai.cz</a>

Výsledek na webu

<a href="https://www.saimm.co.za/Journal/v118n12p1297.pdf" target="_blank" >https://www.saimm.co.za/Journal/v118n12p1297.pdf</a>

DOI - Digital Object Identifier

<a href="http://dx.doi.org/10.17159/2411-9717/2018/v118n12a10" target="_blank" >10.17159/2411-9717/2018/v118n12a10</a>

Jazyk výsledku

angličtina

Název v původním jazyce

New approach to evaluate the TOWS matrix and its application in a mining company

Popis výsledku v původním jazyce

SWOT analyses and the closely related TOWS matrix are frequent starting points for an organization to develop its strategy. The paper deals with the evaluation of the TOWS matrix and presents three novel approaches to evaluate the different factors of the TOWS matrix, namely (1) approach to evaluate the factors with identical weights; (2) approach to evaluate factors with their weights determined within the different quadrants of the TOWS matrix; and (3) approach to evaluate factors with weights determined within the whole TOWS matrix. The third approach has two variants. The proposed approaches to evaluate the TOWS matrix were tested on a SWOT analysis of a significant mining company in the Czech Republic. The results imply that the strategy W-T (weaknesses-threats) is recommended in three cases, while the strategy S-T (strengths-threats) is recommended once. The paper may be valuable for managers responsible for strategic planning.

Název v anglickém jazyce

New approach to evaluate the TOWS matrix and its application in a mining company

Popis výsledku anglicky

SWOT analyses and the closely related TOWS matrix are frequent starting points for an organization to develop its strategy. The paper deals with the evaluation of the TOWS matrix and presents three novel approaches to evaluate the different factors of the TOWS matrix, namely (1) approach to evaluate the factors with identical weights; (2) approach to evaluate factors with their weights determined within the different quadrants of the TOWS matrix; and (3) approach to evaluate factors with weights determined within the whole TOWS matrix. The third approach has two variants. The proposed approaches to evaluate the TOWS matrix were tested on a SWOT analysis of a significant mining company in the Czech Republic. The results imply that the strategy W-T (weaknesses-threats) is recommended in three cases, while the strategy S-T (strengths-threats) is recommended once. The paper may be valuable for managers responsible for strategic planning.

Druh

J_imp - Článek v periodiku v databázi Web of Science

CEP obor

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OECD FORD obor

50204 - Business and management

Projekt

—

Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2018

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název periodika

Journal of The South African Institute of Mining and Metallurgy

ISSN

2225-6253

e-ISSN

—

Svazek periodika

118

Číslo periodika v rámci svazku

12

Stát vydavatele periodika

ZA - Jihoafrická republika

Počet stran výsledku

7

Strana od-do

1297-1303

Kód UT WoS článku

000453404400008

EID výsledku v databázi Scopus

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