Enterprise Environment and Porter Model

Kód výsledku v IS VaVaI

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Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Enterprise Environment and Porter Model

Popis výsledku v původním jazyce

The basic objective of each company is to set the main goal and individual sub-goals to achieve that goal. Therefore, it is essential for an enterprise to develop a strategy at the outset of its activities to achieve its individual goals and thereby ensure market leadership. The business environment is widespread. It consists of two main parts, the internal environment and the external environment. The external environment represents a more distant environment for the enterprise, in which individual environments are monitored, such as demographic environment, technological environment, political environment, natural environment, ecological environment, or even cultural environment. Based on this breakdown of environments, an enterprise can create various analyzes, such as STEP analysis. The company must also perceive the closer environment of the company, the so-called sector environment, which includes individual substitutes, competing established companies, new competitors, suppliers or customers. All of these entities must be concentrated in order to gain market leadership. However, the internal environment of the company in which the company monitors its strengths and weaknesses should not be forgotten. The aim of this paper is to highlight the importance of monitoring the business environment in order to respond correctly and in a timely manner to incoming opportunities or threats, thereby ensuring progress towards the company&apos;s main objective.

Název v anglickém jazyce

Enterprise Environment and Porter Model

Popis výsledku anglicky

The basic objective of each company is to set the main goal and individual sub-goals to achieve that goal. Therefore, it is essential for an enterprise to develop a strategy at the outset of its activities to achieve its individual goals and thereby ensure market leadership. The business environment is widespread. It consists of two main parts, the internal environment and the external environment. The external environment represents a more distant environment for the enterprise, in which individual environments are monitored, such as demographic environment, technological environment, political environment, natural environment, ecological environment, or even cultural environment. Based on this breakdown of environments, an enterprise can create various analyzes, such as STEP analysis. The company must also perceive the closer environment of the company, the so-called sector environment, which includes individual substitutes, competing established companies, new competitors, suppliers or customers. All of these entities must be concentrated in order to gain market leadership. However, the internal environment of the company in which the company monitors its strengths and weaknesses should not be forgotten. The aim of this paper is to highlight the importance of monitoring the business environment in order to respond correctly and in a timely manner to incoming opportunities or threats, thereby ensuring progress towards the company&apos;s main objective.

Druh

D - Stať ve sborníku

CEP obor

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OECD FORD obor

50204 - Business and management

Projekt

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Návaznosti

N - Vyzkumna aktivita podporovana z neverejnych zdroju

Rok uplatnění

2020

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Zlepšovanie procesov pomocou štatistických metód X. (2020) : recenzovaný sborník príspevkov a abstraktov z X. medzinárodnej vedeckej konferencie : 15.-17.04.2020, Košice, Slovenská republika

ISBN

978-80-225-4723-9

ISSN

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e-ISSN

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Počet stran výsledku

11

Strana od-do

23-33

Název nakladatele

Podnikovohospodárská fakulta so sídlom v Košiciach, Ekonomická univerzita v Bratislavě

Místo vydání

Košice

Místo konání akce

Košice

Datum konání akce

15. 4. 2020

Typ akce podle státní příslušnosti

EUR - Evropská akce

Kód UT WoS článku

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