Creating of the Scenarios of the Company Development Using MCDM Methods in Practice

Kód výsledku v IS VaVaI

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Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Creating of the Scenarios of the Company Development Using MCDM Methods in Practice

Popis výsledku v původním jazyce

Every company that wants to succeed in the long term market environment should have a strategy that it will follow. Within the strategy of the firm, a company must make a decision which direction it will take. Bad decisions can have fatal consequences, while the correct strategic decisions can ensure the market advantage for the enterprise. Applying the conception of scenario creation becomes a starting point. Scenarios are defined as descriptions of possible states of the future development of the company surroundings. Concept of scenarios is then based on the creation of several scenarios of business environment development and on the preparing of various options strategies for each of them. During the implementation of the strategy it is possible toflexibly switch between pre-prepared versions of the strategy depending on an actual development in the business environment. The conception of scenario creation is the way that can help to effectively protect businesses against unexpect

Název v anglickém jazyce

Creating of the Scenarios of the Company Development Using MCDM Methods in Practice

Popis výsledku anglicky

Every company that wants to succeed in the long term market environment should have a strategy that it will follow. Within the strategy of the firm, a company must make a decision which direction it will take. Bad decisions can have fatal consequences, while the correct strategic decisions can ensure the market advantage for the enterprise. Applying the conception of scenario creation becomes a starting point. Scenarios are defined as descriptions of possible states of the future development of the company surroundings. Concept of scenarios is then based on the creation of several scenarios of business environment development and on the preparing of various options strategies for each of them. During the implementation of the strategy it is possible toflexibly switch between pre-prepared versions of the strategy depending on an actual development in the business environment. The conception of scenario creation is the way that can help to effectively protect businesses against unexpect

Druh

D - Stať ve sborníku

CEP obor

AE - Řízení, správa a administrativa

OECD FORD obor

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Projekt

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Návaznosti

S - Specificky vyzkum na vysokych skolach

Rok uplatnění

2015

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

Online Conference Proceedings - 9th International Days of Statistics and Economics

ISBN

978-80-87990-06-3

ISSN

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e-ISSN

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Počet stran výsledku

11

Strana od-do

348-358

Název nakladatele

Melandrium

Místo vydání

Slaný

Místo konání akce

Praha

Datum konání akce

10. 9. 2015

Typ akce podle státní příslušnosti

WRD - Celosvětová akce

Kód UT WoS článku

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