Measuring the Efficiency of Costumer Satisfaction with DEA Models
Identifikátory výsledku
Kód výsledku v IS VaVaI
<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F61989100%3A27510%2F18%3A10240268" target="_blank" >RIV/61989100:27510/18:10240268 - isvavai.cz</a>
Výsledek na webu
<a href="https://mme2018.fm.vse.cz/wp-content/uploads/2018/09/MME2018-Electronic_proceedings.pdf" target="_blank" >https://mme2018.fm.vse.cz/wp-content/uploads/2018/09/MME2018-Electronic_proceedings.pdf</a>
DOI - Digital Object Identifier
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Alternativní jazyky
Jazyk výsledku
angličtina
Název v původním jazyce
Measuring the Efficiency of Costumer Satisfaction with DEA Models
Popis výsledku v původním jazyce
Nowadays, many people are buying various things, food and services at discount portals. It can be said that this is being the hit of the last few years. Slevomat is the main discount portal in the Czech Republic and it is known as very solvent. However, customer satisfaction with the obtained goods or services is varied, at least according to the portal ratings. So it was decided to take the advantage of more sophisticated tests and the knowledge of efficiency measurement to find out how customers are really satisfied. The article uses DEA models that work with ordinal data. The qualitative data are obtained on the basis of the text analysis and changed to ordinal data. Overall, the aim of the article is to measure the efficiency of customer satisfaction with Slevomat for travel services using DEA models. The obtained results give an overview of the industry and compare the results with the given server.
Název v anglickém jazyce
Measuring the Efficiency of Costumer Satisfaction with DEA Models
Popis výsledku anglicky
Nowadays, many people are buying various things, food and services at discount portals. It can be said that this is being the hit of the last few years. Slevomat is the main discount portal in the Czech Republic and it is known as very solvent. However, customer satisfaction with the obtained goods or services is varied, at least according to the portal ratings. So it was decided to take the advantage of more sophisticated tests and the knowledge of efficiency measurement to find out how customers are really satisfied. The article uses DEA models that work with ordinal data. The qualitative data are obtained on the basis of the text analysis and changed to ordinal data. Overall, the aim of the article is to measure the efficiency of customer satisfaction with Slevomat for travel services using DEA models. The obtained results give an overview of the industry and compare the results with the given server.
Klasifikace
Druh
D - Stať ve sborníku
CEP obor
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OECD FORD obor
10102 - Applied mathematics
Návaznosti výsledku
Projekt
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Návaznosti
S - Specificky vyzkum na vysokych skolach
Ostatní
Rok uplatnění
2018
Kód důvěrnosti údajů
S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů
Údaje specifické pro druh výsledku
Název statě ve sborníku
Mathematical Methods in Economics : MME 2018 : 36th international conference : September 12-14, 2018, Jindřichův Hradec
ISBN
978-80-7378-371-6
ISSN
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e-ISSN
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Počet stran výsledku
5
Strana od-do
175-179
Název nakladatele
MATFYZPRESS
Místo vydání
Praha
Místo konání akce
Jindřichův Hradec
Datum konání akce
12. 9. 2018
Typ akce podle státní příslušnosti
WRD - Celosvětová akce
Kód UT WoS článku
000507455300031