Satisfaction and Expectations Analyses of New Students of FBE MUAF in Brno

Kód výsledku v IS VaVaI

<a href="https://www.isvavai.cz/riv?ss=detail&h=RIV%2F62156489%3A43110%2F09%3A00141396" target="_blank" >RIV/62156489:43110/09:00141396 - isvavai.cz</a>

Výsledek na webu

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DOI - Digital Object Identifier

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Jazyk výsledku

angličtina

Název v původním jazyce

Satisfaction and Expectations Analyses of New Students of FBE MUAF in Brno

Popis výsledku v původním jazyce

With growing competition, higher education institutions have to pay more attention to efficient recruiting students and providing them a high quality service in order to prepare them for a future professional life. Universities need to see their studentsas customers and threat them as such. Therefore, it is important to learn about their decision-making process. The paper present results of analysis of student expectations when starting their studies at Faculty of Business and Economics at Mendel University in Brno. Its also analyzes decision making process of potential student - indentifies sources of information which are used by student to justify decision. Paper is also describing student's satisfaction with entry examinations process on FBE.

Název v anglickém jazyce

Satisfaction and Expectations Analyses of New Students of FBE MUAF in Brno

Popis výsledku anglicky

With growing competition, higher education institutions have to pay more attention to efficient recruiting students and providing them a high quality service in order to prepare them for a future professional life. Universities need to see their studentsas customers and threat them as such. Therefore, it is important to learn about their decision-making process. The paper present results of analysis of student expectations when starting their studies at Faculty of Business and Economics at Mendel University in Brno. Its also analyzes decision making process of potential student - indentifies sources of information which are used by student to justify decision. Paper is also describing student's satisfaction with entry examinations process on FBE.

Druh

D - Stať ve sborníku

CEP obor

AH - Ekonomie

OECD FORD obor

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Projekt

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Návaznosti

Z - Vyzkumny zamer (s odkazem do CEZ)

Rok uplatnění

2009

Kód důvěrnosti údajů

S - Úplné a pravdivé údaje o projektu nepodléhají ochraně podle zvláštních právních předpisů

Název statě ve sborníku

VIII. International Congress on Public and Nonprofit Marketing, Valencia, Spain, 17-19, June, 2009

ISBN

978-84-692-3179-1

ISSN

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e-ISSN

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Počet stran výsledku

4

Strana od-do

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Název nakladatele

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Místo vydání

Spain

Místo konání akce

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Datum konání akce

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Typ akce podle státní příslušnosti

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Kód UT WoS článku

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